Some Opinions Concerning Strengthening Radio and Television Information Work

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9 February 2004

All provincial, autonomous region, municipal and plan-listed city radio and television bureaus (offices), all provincial and municipal radio, film and television groups (general stations), all provincial capital radio and television bureaus (groups), all general bureau organ departments and subordinate work units, the thre central stations, China Film Group, China Radio Network Transmission Company:

The 16th Party Congress has put forward clear requirements for accelerating cultural structural reform and vigorousl development of cultural undertakings and industries, our country’s radio, film and television reform and development is now further deepening. Under these new circumstances, earnestly doing well rft information work, has a special importance in the large picture of rft work. In 2003, rft information work has obtained certain achievements, but in general, is still correspondingly weak, cannot yet completely adapt to the requireents and work needds of of the circumstances of full speed development, the problems that information reporting is not balanced, not timely and misses the main point still exist. We must give this high regard, and spend large efforts to realistically resolve these problems, and as soon as possible raise rft information work levels. In order to do so, the following opinions are put forward:
I, The main scope of rft information work service
(1) providing major information concerning rft work to the Party Centre, the State Council and relevant ministries and commissions.
(2) providing major information concerning social trends, public opinion and prominent matters, etc., to the Party Centre and .the State Council
(3) providing major information on rft work to SARFT leaders.
(4) providing information relating to rft work to all SARFT departments, directly subodinate work units’ personnel in chage, all provincial (regional, municipal) rft burau personnel in charge and all group personnel in charge as well as the personnel in charge of related work units.

II, Basic requirements for doing rft information work well
In order to do information work well, “newness”, “speed”, “truth”, “excellence” “correctness” and “brevity” must be achieved.
(1) “New” means that new ideas are required. This is an urgent need for improving information work at present. Information must reflect the new circumstances and new problems in rft reform and development management, new changes, new experiences and new methods in the sphere of propaganda, ideology and culture, the new trends in the ideological understanding of cadres and the masses, achieve new content, new perspectives, new topics, and new viewpoints.
(2) “Speed”means that iin to talk about time efficiency. Iin to timely report the situation of implementing the spirit of higher-level guidelines, iin to report major incidents or important circumstances at all times, iin to regularly report daily work or trends. Among those, major accidents shall be reported within 12 hours after the event takes place, especially large accidents and dangerous conditions must be reported immediately after they take place, and at the lates may not exceed 6 hours after the event takes place. Reports may be made in the method of orally first and in writing afterwards, briefly first, detailed afterwards, and the sitation is to be reported with the greatest speed.
(3) “Truth” means that true content is required. Information must be  rid of old words and stereotyped expression , with squeezed content , conretely existing, and prominently disply  work characteristics. Within the system iin to completely report rft work information of the regions, entities and work units, achieving that no important information is falsely reported, fails to be incluided, or is reported late. Outside of the system, iin to fully utilized the superiority of rft news intevres, do social opinion, economic trend and major incident reporting well.
(4) “Correct” means that it must be objective and authentic. Information content must seek truth from facts, people’s names, place names, quantities and quotations must be correct and without error. Reflection of achievements must be appropriate, and may not be arbitrarily exagerrated and raised. Reflection of problems must be authentic and reliable, and they may not be concealed or covered.
(5) “Ecellent” means that it must be meticulously processed. A good piece of information, shall have clear levels, tight logic, be concise and comprehensive, detailed and proper, with clear language and concise writing. When composing and editing of information, iin to conduct deiberation of rewoeking and repeating. Iin to make the information requirement direction of higher levels clear, raise the focus or reports.
(6) “Brevity” means that it must be concise and comprehensive, short and pithy. Iin to be good at synthesizing, summarizing, abstraction, and at the same time, pay attention to cleanliness and conciseness of writing, strive to reduce the length a bit, and stop lengthy articles. General information that is reported is not to exceed 300 characters, leadership activities not to exceed 400 characters, important informtion not to exceed 600 characters, and major information not to exceed 1000 characters.

III, Establishing networks wit ha broad schope and unimpeded channels
(1) information networks are mainly composed of the following aspects:
A. Basic reporting structure
1, all SARFT organ departments;
2, all SARFT directly subordinate work units;
3, all provincial (regional, municipal rft bureaus and groups (general stations).

B. Direct reporting structure
1, China Central Television Station, China People’s Radio Station, China International Radio Station, China Film Group Company, China Network Transmission Limited COmpany;
2, all plan-listed city and provincial capital city radio, film and television bureaus and groups;
3, city and county rft buraus of which annual income reaches a certain level;
4, people-run film and television production and distribution organs already having a certain scale;
4, a number of authoritative research organs;
6, a number of newspaper offices, periodical offices and city or county radio or television stations within the system;
(for a number of direct information reporting point name list, see appendix 1)

(2) SARFT General Office’s has a guiding function in rft system information network construction. The GFeneral Office General Department is the concrete organ managing information work, and is responsible for daily information work.
(3) All SARFT organ departments, all directly subordinate work units, all provincial (regional, municipal), plan-listed city and provincial capital rft bureaus and groups as well as all direct information reporting points’ comrades in charge must give high regard to information work, and choose comrades with a strong party spirit, relatively high policy and theory level, that are able to grasp relatively much and relativel important information to act full-time (part-time) in capacity of information officer, in charge of information work in that locality, that entity or that work unit.

IV, Strengthening information work team construction
(1) Information work teams are composed of full-time, part-time and specially-engaged information personnel. These teams must be strong politically, must be excellent in their work, must be hard in their work style, and must be strict in discipline.
(2) Information work personnel must be learned, strive to study Deng Xiaoping Theory and the important “Three Represents” thought, stidy the Party line, principles, policies and the spoirit of important SARFT documents, study corresponding special knowledge, have relatively strong written expression capacity, investigation and research capacity, organizing and coordinatoin capacity, grasp certain modernized office equipment operation technology; they must be versed in politics, determinedly maintain unity with the Party Centre in politics and ideology, have a relatively strong sense of political responsibility and information consciousness, be good at standing on the height of the large picture to observe and understand matters; they must be righteous, carry a spirit of work diligence and selfless dedication and a work style of going deep into reality, and scientific rigour, persist in seeking truth from facts, strictly observe secret-keeping systems.
(3) SARFT must conduct training of information personnel on knowledge and technology in politics and theory, general and specific policies, information investigation and research, drafting and editing, as well as PC operation, etc., once every two years.
(4) All localities and all entities must be concerned about and support information officer work in their localities and entities, and to the best of their ability create beneficial work conditions for them. This includes that iin to arrange their participation in high-level work meetings of that work unit, basic equipment is allocated to them, that they are rewarded for obtained achievements, etc.

V, Establishign information work reward and punishment systems
(1) SARFT conducts complete examination and comparative assessment of rft system information work once per year, rewards the advanced, and spurs on the laggards. Iin to persist in the principles of integrating spiritual encouragement and material encouragement, integrating education and criticizing, accomplishing corresponding rewards and punishments; iin to according to the information work reality, earnestly formulate selection criteria and rules for selection and commendation, and incessantly perfect them, make them standardized and systemathized.
(2) Selecting and rewarding excellent information. The rft information system annually selects excellent information, and grants a certain material reward to the wroter; work units and information officers that have obtained many excellent information awards annually, may be given priority in baing assessed as the nationwide rft system information work exelent work unit and excellent information officer in that year.
(3) Giving rewards for utilizing information. All information utilized by the Central Committee Secretariat, the State Council Secretariat, the Central Propaganda Department and SARFT, shall be granted an editing fee as reward per piece, and according to a name list calculated on score stendards, one adfvanced rft system information reporting work unit and individual shall be selected once every year. (Score standards, see Attachment 2).
(4) The “Duty Daily”shall circulate the situation of information reported by all work units utilized by the Central Committee Secretariat, the State Council Secretariat, the Central Propaganda Department and SARFT every quarter in the “Situation Report” column.
(5) Those making mistakes in their work, shall be dealt with in view of the concrete circumstances.
1, Of those reporting important information late two times or more (including two times), or failing to inclide, refusing to report or falsely reporting important information more than once (including once), selection for that year’s annual information work excelletn work unit qualification shall be cancelled;
2, in work units refusing to report or falsely reporting important information, creating grave damage and important influence, responsibility of the relevant leader must be prosecuted;
3, work units not reporting information for a quarter continuously, will be reported for criticism in the SARFT “Duty Daily” “Situation Information” column;
4, those whose information reports do not conform to form or examination and approval requirements for two times or more (including two times), will be reported for criticism in the SARFT “Duty Daily” “Situation Information” column.

Attachment 1: A name list of a number of direct information reporting points:
Prefecture-level city work units: Hebei Province Qinhuangdao City Radio, Film and Television Bureau, Shanding Province Zibo City Radio, Film and Television Bureau, Jiangsu Province Wuxi City Radio, Film and Television Bureau, Zhejiang Province Wenzhou City Radio, Film and Television Bureau, Hunan Province Changde City Radio, Film and Television Bureau, Guangdong Province Shantou City Radio, Film and Television Bureau.
County-level work units: Jiangsu Province Yixing City Radio, Film and Television Bureau, Zhejiang Province Zhuji City Radio, Film and Television Bureau, Fujian Province Pujiang City Radio, Film and Television Bureau.
Social film and television production and distribution organs: Zhejiang Hengdian Film and Television City Industry Trial Area, Baoli Huayi Media Holding Company Limited, Beijing Enlight Television Broadcast Company Limited, Xi’an Chang’an Film and Television Production Company Limited, Jiuzhou Culture Broadcast Company, China Culture Federation Audiovisual Publishign House, Beijing Zhongbei Television Art Centre Company Limited.

Attachment 2: State Administation of Radio, Film and Television information report score standards for 2004
information reported to and utilized by SARFT in 2004 score calculation has changed from calculation per piece to calculation on the basis of points, the scope includes “Duty Daily”, “Radio, Film and Television Bulletin”, “Reported Information” and “Policy-making Reference”, concrete scoring standards are as follows (scoring standards for utilizing one piece of information):

I, Normal scoring
1, “Duty Daily” brief news: 1 point, SARFT work, local work, industrial trenfs, situation reports, etc.: 2 points, important news, leadership activities, important meetings: 3points.
2, The “Radio, Film and Television Bulletin” utilizing one piece of information is 4 points (no points for special campaigns or special issues).
3, The “Reported Information” utilizing one piece of information is 5 points.
4, The “Policy-Making Reference” utilizing one piece of infomration is one point, publishing one essay is 5 points, publishing in the “Bureau and State Chief Column” is 10 points per piece.
Points for articles and information published by provincial (regional, municipal), city and county radio and television entity writer are to be entered into in the points of that provincial (regional, municipal) radio, film and television bureau, Pounts for articles and information published by provincial-level group writers is to be entered into the points of that group.
5, Provincial capital and city and county radio, film and television bureaus reporting information tht is adopted, apart from their work unit receiving points, half of the received points shall be entered to the provincial, regional or municipal radio, film and television bureaus of their locality.

II, Special extra points
1, All information provided by licalities reported to SARFT, utilized by the Central Committee Secretariat, State Council Secretariat, etc., are given points according to column of the utilizing parties, the scope of extra points is 10 – 30.
2, Information contained in Central leadership memos is given another 10 – 20 points; information contained in SARFT memos is given another 5 – 10 points.

III, Points deduction
From those where errors appear in reoprted information, if content is inaccurate, there are mistakes in people’s names, functions, place names, etc., according to the gravity of the information, 5 – 20 points are deducted, and it is reported in the “Duty Daily”.

国家广电总局办公厅关于加强广播影视信息工作的若干意见

2004年2月9日

各省、自治区、直辖市、计划单列市广播影视局(厅),各省、直辖市广播影视集团(总台),各省会城市广电局(集团),总局机关各司局、直属各单位,中央三台、中影集团、中广网络传输公司:
党的十六大对加快文化体制改革和大力发展文化事业、产业提出了明确要求,我国广播影视改革发展正在进一步深入。在这种新形势下,认真做好广播影视信息工作,对广播影视工作全局具有特殊重要的意义。2003年,广播影视信息工作虽取得了一定的成绩,但总的来说还相对薄弱,还不能完全适应飞速发展形势的要求和工作的需要,信息报送不平衡、不及时、不得要领等问题都还存在。我们必须高度重视、下大力气切实解决这些问题,尽快提高广播影视信息工作水平。为此,特提出如下意见:
一、广播影视信息工作服务的主要范围
(一)向党中央、国务院及有关部委提供关于广播影视工作的重大信息。
(二)向党中央、国务院提供关于社会动态、舆情及突发事件等重大信息。
(三)向总局领导提供广播影视工作的重要信息。
(四)向总局机关各司局、直属各单位负责人、各省(区、市)广电局负责人和各集团负责人以及其他相关单位负责人提供广播影视工作的有关信息。
二、做好广播影视信息工作的基本要求
要做好信息工作,必须做到“新”、“快”、“实”、“精”、“准”、“短”。
(一)“新”就是要有新意。这是目前改进信息工作的迫切需要。信息要反映广播影视改革发展管理中的新情况、新问题,宣传思想文化领域的新变化、新经验、新方法,干部群众思想认识上的新动态,做到内容新、角度新、题目新、观点新。
(二)“快”就是要讲时效。对于贯彻落实上级指示精神的情况要及时报送,重大事件或重要情况要随时报送,日常工作或动态要经常报送。其中,重大事故应在事发后12小时内报告,特大事故和险情发生后应立即报告,最迟不得超过事发后6小时。报告可以采取先口头、后书面,先简要、后详细的方式,以最快的速度将情况上报。
(三)“实”就是要有实际内容。信息要去掉老话、套话,挤掉水分,实实在在,突出自身工作特点。在系统内,要全面报送本地区、本部门、本单位广播影视工作的信息,对于重要信息做到不瞒报、不漏报、不迟报。在系统外,要充分利用广播电视新闻采访的优势,做好社会舆情、经济动态和重大事件的报道。
(四)“准”就是要客观真实。信息内容必须实事求是,人名、地名、数字、引文必须准确无误。反映成绩要恰如其分,不可任意夸大和拔高。反映问题必须真实可靠,不可隐瞒遮掩。
(五)“精”就是要精细加工。一篇好的信息,应该是层次清楚、逻辑严密,言简意赅、详略得当,语句清新、文字精练。撰写、编辑信息,要进行加工、反复推敲。要弄清上级信息需求指向,提高报送针对性。
(六)“短”就是要言简意赅,短小精悍。要善于综合、概括、提炼,同时文字上注意干净、精练,篇幅尽量简短一些,杜绝长篇大论。报送的一般信息不超过300字,领导活动不超过400字,重要信息不超过600字,重大信息不超过1000字。
三、建立范围广泛、渠道畅通的网络
(一)信息网络主要由以下几个方面组成:
A.基本报送体系
1、总局机关各司局;
2、总局各直属单位;
3、各省(区、市)广电局及集团(总台)。
B.直报点体系
1、中央电视台、中央人民广播电台、中国国际广播电台、中国电影集团公司、中广网络传输有限责任公司;
2、各计划单列市、省会市广电局及集团;
3、年收入达到一定水平的市县广电局;
4、已成规模的民营影视制作、发行机构;
5、部分权威研究机构;
6、系统内部分报社、杂志社和市县电台、电视台。
(部分信息直报点名单见附件1)
(二)总局办公厅在广播影视系统信息网络建设中起指导作用。办公厅综合处作为主管信息工作的具体机构,负责日常的信息工作。
(三)总局机关各司局、各直属单位、各省(区、市)、计划单列市、省会城市广电局及集团以及各信息直报点的负责同志要高度重视信息工作,并选择党性强、政策理论水平较高、能掌握较多较重要信息的同志作为专(兼)职信息员负责本地区、本部门、本单位的信息工作。
四、加强信息工作队伍建设
(一)信息工作队伍由专职、兼职和特约信息员组成。这支队伍政治上要强,业务上要精,作风上要硬,纪律上要严。
(二)信息工作人员要讲学习,努力学习邓小平理论和“三个代表”重要思想,学习党的路线、方针、政策和国家广电总局重要文件精神,学习有关的专业知识,具备较强的文字表达能力、调查研究能力、组织协调能力和掌握一定的现代化办公设备操作技术;要讲政治,坚定地在政治上、思想上同党中央保持一致,有较强的政治责任感和信息意识,善于站在全局的高度观察和认识事物;要讲正气,发扬勤奋工作、无私奉献的精神和深入实际、科学严谨的工作作风,坚持实事求是,严守保密制度。
(三)总局每两年要对信息员进行一次政治理论、方针政策、信息调研、文稿编写以及微机操作等知识和技术的培训。
(四)各地区、各部门要关心和支持本地区、本部门信息员的工作,尽量为他们创造良好的工作条件。包括要安排其参加本单位高层工作会议、为其配备基本设备、取得成绩予以奖励等。
五、设立信息工作奖惩制度
(一)总局每年要对广播影视系统的信息工作进行一次全面检查和评比,鼓励先进,鞭策后进。要坚持精神鼓励与物质鼓励相结合、教育与批评相结合的原则,做到奖惩得当;要根据信息工作的实际,认真制定评选条件和评选表彰办法,并不断完善,使之规范化、制度化。
(二)评选和奖励优秀信息。广播影视信息系统每月评选优秀信息,并对撰写者给予一定的物质奖励;全年获得优秀信息多的单位和信息员,可优先被评为该年度的全国广播影视系统信息工作优秀单位和优秀信息员。
(三)对采用的信息给予鼓励。凡被中办、国办、中宣部和总局采用的信息,每条给予一定的编辑费作为鼓励,并按计分标准统计排名,每年评选一次广电系统信息报送先进单位和个人。(计分标准见附件2)。
(四)《值班日报》每季度将在“情况通报”栏目中通报各单位报送信息被中办、国办、中宣部和总局采用的情况。
(五)对工作失误者,视其具体情况予以处理。
1、对迟报重要信息两次以上(含两次)或漏报、匿报、虚报重要信息一次以上(含一次)者,取消其评选本年度信息工作优秀单位的资格;
2、对匿报、虚报重要信息造成重大损失和重大影响的单位,要追究有关领导的责任;
3、对连续一季度不报信息的单位,在总局《值班日报》 “情况通报”栏目中通报批评;
4、对报送信息不符合格式、审批要求两次以上(含两次)的,在总局《值班日报》 “情况通报”栏目中通报批评。

附件1:         部分信息直报点名单

地级市单位:河北省秦皇岛市广电局、山东省淄博市广电局、江苏省无锡市广电局、浙江省温州市广电局、湖南省常德市广电局、广东省汕头市广电局。
县级单位:江苏省宜兴市广电局、浙江省诸暨市广电局、福建省晋江市广电局。
社会影视制作发行机构:浙江横店影视城产业试验区、保利华亿传媒控股有限公司、北京光线电视传播有限公司、西安长安影视制作有限责任公司、九洲文化传播公司、中国文联音像出版社、北京中北电视艺术中心有限公司。

附件2:  国家广播电影电视总局2004年信息报送计分标准

2004年上报总局并被采用的信息将由单条计算改为按分值计算,范围包括《值班日报》、《广播影视简报》、《上报信息》和《决策参考》,具体计分标准如下(采用1条信息计分标准):
一、普通计分
1、《值班日报》简讯1分,总局工作、地方工作、产业动态、情况通报等2分,要闻、领导活动、重要会议3分。
2、《广播影视简报》采用1条信息为4分(专项治理、专刊不计分)。
3、《上报信息》采用1条信息为5分。
4、《决策参考》采用1条信息为1分,发表1篇文章为5分,发表在“局台长专论”栏目中一篇为10分。省(区、市)、市、县广电部门作者发表的文章、信息分数计入该省(区、市)广电局总分中,省级集团作者发表的文章、信息分数计入该集团总分中。
5、省会市和市县广电局报送的信息被采用的,除为本单位计分外,所得分数均减半列入所在省区市广电局总分中。
二、特殊加分
1、各地提供的信息凡经总局上报,被中办、国办等上级部门采用的,按采用方栏目不同进行加分,加分范围10—30分。
2、得到中央领导批示的信息再加10—20分;得到总局领导批示的加5—10分。
三、扣分
报送信息中出现错误的,如内容失实,人名、职务、地名等错误的,根据情节轻重,扣5—20分,并在《值班日报》上通报。

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