Notice Concerning Printing and Distributing the Campaign Plan for Attacking Intellectual Property Rights Infringement and Production and Sale of Fake and Inferior Products

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SCS No. (2010)50

All provincial, autonomous region and municipal People’s Governments, all State Council ministries and commissions, all directly subordinate work units:

The “Campaign Plan for Attacking Intellectual Property Rights Infringement and Production and Sale of Fake and inferior products” has been agreed upon by the State Council, is hereby printed and distributed to you, please earnestly implement it.

State Council General Office

27 October 2010.

Campaign Plan for Attacking Intellectual Property Rights Infringement and Production and Sale of Fake and inferior products

In recent years, under the high regard of the Central Committee and the State Council’s and the joint efforts of all localities and all entities, our country’s intellectual property rights protection work has achieved vigorous results, But under the influence of many aspects and factors, the phenomenon of intellectual property rights infringement, production and sale of inferior products still appears from time to time, in a number of regions and areas, this is still relatively grave. This not only influences the regular market economy order, impairs enterprises’ competitiveness and innovative vigour, it also damages our country’s international image. In order to expand intellectual property rights protection strength, safeguard a fair and orderly market environment, with the agreement of the State Council, from October 2010 through March 2011, a special campaign will be organized nationwide, attacking intellectual property rights infringement and production and sale of inferior products. The concrete planning is as follows:

I, Work objectives and focus points

Through launching a special campaign attacking intellectual property rights infringement and production and sale of inferior products, strictly investigating and prosecuting a batch of domestic and foreign focus large and important intellectual property rights infringement cases, exposing a batch of law and regulation-breaking enterprises, shaping a high pressure situation in attacking intellectual property rights infringement activities; strengthening enterprises’ law-abiding consciousness, raising consumers’ capacity to distinguish real and fake, shaping a social atmosphere of consciously resisting inferior products, highly regarding intellectual property rights protection, constructing a beneficial intellectual property rights protection environment; strengthening law enforcement coordination, raising law enforcement efficacy, expanding law enforcement strength, fully giving rein to the functions of administrative intellectual property rights protection and judiciary protection, completely raising the level of all levels’ and all entities’ intellectual property rights protection and market order standardization.

In launching a special campaign, it is necessary to persist in comprehensive pushes forward, focus on prominent issues, integrate striking and preventing, and strive for substantial result. Taking copyright protection, trademark rights as well as patent rights and new plant varieties, etc., as focus content, taking production concentration areas, product distribution areas, and areas with a high degree of intellectual property rights infringement and inferior product production as focus areas for discipline, taking the press and publications sector, culture and entertainment sector, high and new technology industry and agriculture as focus areas for discipline, taking books, audiovisuals, software, staple export products, auto parts, mobile phones, medicine, seeds, etc., as focus products for investigation, restraining large-scale intellectual property rights infringement activities, vigorously cleaning up the market environment.

II, Work tasks and labour division

(1) Expanding production source administration strength.

Entities such as press and publications (copyright), public security, industry and commerce, quality supervision, etc., must closely cooperate, strengthen  supervision over enterprises in all sorts of printed and reproduced publications, printed products, compact discs, computer software as well as packaging and decoration, trademark symbols and labels, strictly investigate and prosecute activities of illegally printing or reproducing, and illegally making additional copies or selling printed products such as trademark symbols and labels, etc., where the circumstances are grave, printing permits are to be revoked. Banning underground printing and duplication business hideouts without permits. Industry and information, press and publications (copyright), and commerce entities must expand supervision strength over computers newly leaving the factory to be pre-installed with legitimate operating system software. Quality supervision, industry and information entities must strengthen product quality supervision, strictly examine production enterprise resources, determinedly ban production without permits, investigate and prosecute according to the law activities of passing off fake as genuine, abuse of geographical indications and names, and specialized symbols, investigate and prosecute according to the law counterfeiting or pretend use of quality indicators such as factory names, factory addresses, authentication symbols, etc. Agriculture entities must strengthen their dealing with infringement and passing off activities from the seed production sources, in grain-producing regions, over focus varieties such as corn, paddy rice, etc., strengthen variety authenticity appraisal, focusing on attacking production without permits and “set brands”, selling authorization varieties, etc.. According to the law investigating and prosecuting activities of abusing, passing off or counterfeiting agricultural product geographical indication registration certificates, product names and special symbols.

(2) Strengthening market supervision and management

Industry and commerce entities must expand market inspection round strength, strictly attack activities of imitating the name, packaging decoration, etc., that are characteristic to well-known brands; strictly investigate and prosecute unlawful activities of infringing the special rights of registered trademarks and geographical indications, curbing malicious trademark snatching activities; strengthen market supervision, making the duties of market operators, managers, and operational managers clear, strengthening supervision and inspection. Press and publications (copyright) entities must together with relevant entities, deeply develop special copyright law enforcement activities, strengthening book, software and audiovisual market inspection rounds, strictly attack infringement and piracy activities. In the realm of patents, intellectual property rights entities must expand attack strength against repeated, mass and malicious infringement and imitation of patents. Commerce entities must strengthen business, trade and logistics enterprise management and standardization, require enterprises to strengthen distribution product management, curb the entry of infringing products into the circulation are. Price management authorities must strengthen market pricing supervision and management, standardize operators’ pricing activities, strictly investigate and prosecute unlawful activities of price swindling, etc. Food and medicine supervision entities must expand attack strength against production and sale of fake and inferior medicine, disordering medicine production business order. Industry and information entities must provide the necessary technological support to the special campaign, and vigorously cooperate with relevant law enforcement entities in developing market inspection work.

(3) Strengthening intellectual property rights protection in spheres such as import and export links, the Internet, etc.

Customs must according to the composition and regional distribution of import and export-related intellectual property rights infringement cases, expand investigation and prosecution strength over import and export of intellectual property rights-infringing goods in focus harbours according to the law. Quality supervision entities must expand examination and prosecution strength over fake and inferior imported and exported goods. Commerce and intellectual property rights entities must strengthen foreign-related intellectual property rights protection, expand punishment strength over verified enterprising infringing intellectual property rights in import and export, strictly implement rules on intellectual property rights protection at trade fairs, and complete intellectual property rights protection work at important trade fairs. Industry and commerce, and press and publications (copyright) entities must together with relevant entities strengthen network intellectual property rights protection, strictly attack Internet infringement and piracy, focus on attacking television drama work infringement and piracy activities. Strengthening network shopping, telephone shopping and television shopping activity supervision, focusing on attacking swindling activities using the Internet, information networks and television networks to sell products infringing intellectual property rights and counterfeit or inferior products. Radio and television entities must strengthen supervision work over audiovisual programme service websites broadcasting legitimate programmes.

(4) Expanding criminal judicial attack strength.

Public security entities must timely file cases of intellectual property rights infringement and counterfeit or inferior product sale crime for investigation, focusing on investigating and handling criminal intellectual property rights infringement cases with grave circumstances and vile influence. It is necessary to strengthen the effective linking of administrative law enforcement and criminal judicial administration, preventing that where there is a case, it is not transferred, and punishment is replaced with fine, determinedly investigating the criminal liability of intellectual property rights infringement criminals. Entities such as intellectual property rights, industry and commerce, press and publications (copyright), commerce, taxes, quality supervision, forestry, etc. must timely transfer cases found in the process of administrative law enforcement, that conform to the investigation standards for criminal filing or are suspected of being criminal, to the judiciary organs; cases where the crime scene has been tracked down, ad the actor may probably go into hiding or destroy evidence, it is necessary to immediately request public security organ to intervene for investigation in advance. Public security organs must timely investigate suspected criminal cases or clues transferred by administrative entities, and file suspected criminal cases for investigation according to the law. Supervision entities must strengthen supervision over the transferral by administrative law enforcement organs of suspected criminal cases. The justice entities must guide lawyers to conduct well defence and agency work in intellectual property rights infringement and production or selling of counterfeit and inferior product crime cases. Relevant entities must actively support and coordinate procuratorate organs in performing examination and authorization of arrests, examination of the complaint, litigation supervision and case filing supervision duties; support and coordinate the courts in conducting well trial work of intellectual property rights infringement and production or selling of counterfeit and inferior product cases.

(5) Completely using legitimate software in government organs.

All levels’ government organs must conduct self-examination and self-rectification concerning the situation of using legitimate software, press and publications (copyright), government office administration together with relevant entities conduct focus examination, and further expand software legalization work strength. The Ministry of Finance shall grant the necessary financial guarantees required for purchasing legitimate software.

(6) Strengthening intellectual property rights protection propaganda.

All relevant entities must forcefully propagate our country’s deep implementation of the national intellectual property rights strategy, strengthen intellectual property rights protection steps and results, timely report the progress and achievements of the special campaign. Against infringement problems against which the masses strongly react, exposing model cases, frightening law-breakers and criminals. Developing many kinds and shapes of intellectual property rights propaganda and education, spreading intellectual property rights protection knowledge, raising society’s intellectual property rights consciousness. Completely propagating the clear successes of our country’s intellectual property rights sector, reporting models of respecting intellectual property rights, valuing innovation and obeying the law on their own initiative, constructing a beneficial social atmosphere for protecting intellectual property rights, consciously resisting intellectual property rights infringement and fake or inferior products. Guiding enterprises to fulfil their social responsibility, energetically promoting sincere and honest system construction. Strengthening public sentiment analysis discussion and decision-making, closely paying attention to network public opinion trends, against hot intellectual property rights problems closely followed by society, actively organizing news announcements and interview reports, timely clearing up and explaining, responding to the deep concerns of society, strengthening the focus and effectiveness of public opinion guidance.

III, Work requirements

(1) Strengthening organizational guidance, implementing work duties.

In order to strengthen organizational guidance of the special campaign, and guarantee the effective implementation of all duties, the State Council has decided to establish a national attacking intellectual property rights infringement and production or sale of fake and inferior products special campaign leading small group (hereafter simply named national special campaign leading small group), to be responsible for uniformly leading the special campaign, supervising, spurring and examining work progress, supervising and managing important and large cases. The national special campaign leading small group office is set up in the Ministry of Commerce, undertaking daily work. All provinces, autonomous regions and municipalities must also establish attacking intellectual property rights infringement and production or sale of fake and inferior products special campaign leading small groups. All local levels’ People’s Governments must formulate special campaign implementation plans, make clear objectives and duties, implement responsible work division, grasp the organization of implementation, and establish and perfect supervision and examination structures for intellectual property rights work. It is necessary to strengthen a consciousness of the whole pictures, and surmount the inclination to local protectionism. All local levels’ commerce entities and intellectual property rights entities must together with relevant entities establish, perfect, rectify and standardize  overall market economy order systems and intellectual property rights protection planning and coordination mechanisms as soon as possible.

(2) Strengthening work cooperate, shaping management force pooling.

All relevant entities must cooperate closely, shape force pooling, mutually linking this special campaign with each entity’s daily intellectual property rights protection work, guaranteeing that the special campaign is successful. The national special campaign leading small group office must together with relevant entities establish law enforcement cooperation, especially large and major case communication and coordination mechanisms, timely research and resolve relevant large and important problems.

(3) Strengthening supervision and guidance of examination, ruthlessly grasping work implementation.

All regions and all relevant entities must realistically implement all duties of the special campaign, expand law enforcement strength, and raise the severity and effectiveness of law enforcement. Relevant entities must organize joint examination groups, at the right time conducting supervision and examination of the special campaign in all localities. All local levels’ People’s Governments must  timely report the discipline work progress situation, the results per phase as well as the case investigation and prosecution circumstances upwards. The national special campaign leading small group office must together with relevant entities conduct well the special campaign information statistics and progress situation reports, grasp information circulation and guide all localities in developing the work.

(4) Unblock reporting channels, strengthen social supervision.

All relevant entities must give full rein to the function of presently existing reporting and appealing mechanisms, mustering social forces to participate in supervision. All intellectual property rights protection aid centres must vigorously participate in the special campaign, through the “12330” intellectual property rights protection aid reporting and appeal telephone receive the masses’ and right holders’ intellectual property rights reports and appeals, relevant entities must accept these earnestly and deal with them speedily. Giving rein to the function of the “12312” commerce reporting and appeal telephone the “12315” consumer appeal and reporting telephone, the “12390” intellectual property rights infringement reporting telephone and the “12365” product quality appeal and reporting telephone, etc., and other corresponding telephone lines, providing speedy and convenient reporting, appealing, complaining and information channels, timely discovering unlawful and criminal activity clues.

IV, Time arrangement

The special campaign is divided in three phases:

(1) Mobilization and deployment phase (October 2010). All localities and all relevant entities according to the concrete implementation plans formulated in this plan, completely mobilize and deploy the special campaign. All provincial, autonomous region and municipal People’s Governments and central or national organs and relevant entities implementation plans are to be reported to the national special campaign leading small group before 10 November.

(2) Organization and implementation phase (November 2010 – February 2011) All localities and all relevant entities according to the special campaign plans and concrete implementation plans organize and launch the special campaign. The national special campaign leading small group office together with relevant entities conducts focus examinations of all localities’ conduct of the special campaign, all provinces (regions, municipalities) conduct spot checks of the work situation in their region.

(3) Summarizing and checking phase (March 2011). All regions, all relevant entities conduct summarization of the special campaign. The national special campaign leading small group conducts supervision and examination, grants circulation of awards and suitable rewards for outstanding localities and entities, and gather relevant situations for report to the State Council.

国务院办公厅关于印发打击侵犯知识产权和
制售假冒伪劣商品专项行动方案的通知
国办发〔2010〕50号

各省、自治区、直辖市人民政府,国务院各部委、各直属机构:
《打击侵犯知识产权和制售假冒伪劣商品专项行动方案》已经国务院同意,现印发给你们,请认真贯彻执行。
国务院办公厅
二○一○年十月二十七日

打击侵犯知识产权和制售假冒伪劣
商品专项行动方案

近年来,在党中央、国务院的高度重视和各地区各部门的共同努力下,我国知识产权保护工作取得积极成效。但受多方面因素的影响,侵犯知识产权、制售假冒伪劣商品的现象仍时有发生,在一些地区和领域还比较严重。这不仅影响正常的市场经济秩序,妨害企业竞争力和创新积极性,也损害了我国的国际形象。为加大知识产权保护力度,维护公平有序的市场环境,经国务院同意,2010年10月至2011年3月,在全国集中开展打击侵犯知识产权和制售假冒伪劣商品专项行动。具体方案如下:
一、工作目标和重点
通过开展打击侵犯知识产权和制售假冒伪劣商品专项行动,严肃查处一批国内外重点关注的侵犯知识产权大案要案,曝光一批违法违规企业,形成打击侵犯知识产权行为的高压态势;增强企业诚信守法意识,提高消费者识假辨假能力,形成自觉抵制假冒伪劣商品、重视知识产权保护的社会氛围,营造知识产权保护的良好环境;加强执法协作,提升执法效能,加大执法力度,充分发挥知识产权行政保护和司法保护的作用,全面提高各地区、各部门保护知识产权和规范市场秩序的水平。
开展专项行动要坚持整体推进、突出重点、打防结合、务求实效。以保护著作权、商标权以及专利权和植物新品种权等为重点内容,以产品制造集中地、商品集散地、侵犯知识产权和制售假冒伪劣商品案件高发地为重点整治地区,以新闻出版业、文化娱乐业、高新技术产业、农业为重点整治领域,以图书、音像、软件、大宗出口商品、汽车配件、手机、药品、种子等为重点查处产品,遏制规模性侵犯知识产权行为,大力净化市场环境。
二、工作任务和分工
一)加大生产源头治理力度。
新闻出版(版权)、公安、工商、质检等部门要密切配合,加强对印刷复制各类出版物、印刷品、光盘、计算机软件及包装装潢、商标标识标签企业的监管,严厉查处非法印刷复制和非法加印、出售标识标签等印刷品的行为,情节严重的吊销印刷经营许可证。取缔无证照经营地下印刷复制窝点。工业和信息化、新闻出版(版权)、商务部门要加大对新出厂计算机预装正版操作系统软件的监督力度。质检、工业和信息化部门要加强产品质量监管,严格审查生产企业资质,坚决取缔无证生产,依法查处以假充真、冒用地理标志名称和专用标志的行为,依法查处伪造或冒用厂名、厂址、认证标志等质量标志行为。农业部门要强化从种子生产源头治理侵权假冒行为,在粮食主产区,针对玉米、水稻等重点品种,加强品种真实性鉴定,重点打击无证和“套牌”生产、销售授权品种的行为。依法查处滥用、冒用、伪造农产品地理标志登记证书、产品名称、专用标志的行为。
(二)加强市场监督管理。
工商部门要加大市场巡查力度,严厉打击仿冒知名商品特有的名称、包装、装潢等行为;严厉查处侵犯注册商标和地理标志商标专用权的违法行为,制止恶意商标抢注行为;加强市场监管,明确市场开办者、经营者及经营管理者责任,加强监督和检查。新闻出版(版权)部门要会同有关部门深入开展版权执法专项行动,加强对图书、软件、音像制品的市场巡查,严厉打击侵权盗版行为。知识产权部门要加大对专利领域反复、群体、恶意侵权及假冒专利行为的打击力度。商务部门要加强商贸流通企业的管理和规范,要求企业加强配送商品管理,防止侵权商品进入流通领域。价格主管部门要加强市场价格监管,规范经营者价格行为,严肃查处价格欺诈等违法行为。食品药品监管部门要加大对制售假冒伪劣药品、扰乱药品生产经营秩序行为的打击力度。工业和信息化部门要为专项行动提供必要的技术支持,积极配合有关执法部门开展市场检查工作。
(三)强化进出口环节和互联网等领域的知识产权保护。
海关要根据进出口环节知识产权侵权案件的构成和区域分布,在重点口岸依法加大对进出口侵犯知识产权货物的查处力度。质检部门要加大对假冒伪劣进出口商品的查处力度。商务、知识产权部门要加强涉外知识产权保护,加大对查实的进出口侵犯知识产权企业的处罚力度,严格执行展会知识产权保护办法,做好重要展会知识产权保护工作。工商、新闻出版(版权)部门要会同有关部门加强网络知识产权保护,严厉打击互联网侵权盗版,重点打击影视剧作品侵权盗版行为。加强网络购物、电话购物和电视购物活动监管,重点打击利用互联网、通信网络和电视网络销售侵犯知识产权和假冒伪劣商品的欺诈行为。广电部门要加强对视听节目服务网站播放正版节目的监督工作。
(四)加大刑事司法打击力度。
公安机关对侵犯知识产权和制售假冒伪劣商品犯罪及相关商业贿赂犯罪活动要及时立案侦查,重点查办情节严重、影响恶劣的侵犯知识产权犯罪案件。要加强行政执法和刑事司法的有效衔接,防止有案不送、以罚代刑,坚决追究侵犯知识产权犯罪分子的刑事责任。知识产权、工商、新闻出版(版权)、商务、税务、质检、农林等部门在行政执法过程中,对符合刑事立案追诉标准、涉嫌犯罪的,要及时移送公安机关;对现场查获、行为人可能逃匿或销毁证据的,要立即商请公安机关提前介入调查。公安机关要对行政执法部门移送的涉嫌犯罪案件或线索及时审查,对涉嫌犯罪的抓紧依法立案侦查。监察部门要加强对行政执法机关移送涉嫌犯罪案件的监督。司法行政部门要指导律师依法做好侵犯知识产权和制售假冒伪劣商品犯罪案件的辩护代理工作。有关部门要主动支持配合检察机关履行审查批捕、审查起诉、诉讼监督和立案监督职责;支持配合法院做好侵犯知识产权和制售假冒伪劣商品案件的审理工作。
(五)在政府机关全面使用正版软件。
各级政府机关要对使用计算机软件情况开展自查自纠,新闻出版(版权)、机关事务管理部门会同有关部门进行重点检查,进一步加大软件正版化工作力度。对需要采购的正版软件,财政部门给予必要资金保障。
(六)加强知识产权保护宣传。
各有关部门要大力宣传我国深入实施国家知识产权战略、加强知识产权保护的措施和成效,及时报道专项行动的进展和成果。针对群众反映强烈的侵权问题,曝光典型案例,震慑违法犯罪分子。开展多种形式的知识产权宣传教育,普及知识产权保护知识,提高全社会的知识产权意识。全面宣传我国知识产权事业取得的显著成绩,报道尊重知识产权、重视创新、自觉守法的典型,营造保护知识产权、自觉抵制侵犯知识产权和假冒伪劣商品的良好社会氛围。引导企业履行社会责任,大力推动诚信体系建设。加强舆情分析研判,密切关注网络舆情动向,针对社会关注的知识产权热点问题,主动组织新闻发布、访谈报道,及时解疑释惑,回应社会关切,增强舆论引导的针对性、实效性。
三、工作要求
(一)加强组织领导,落实工作责任。
为加强对专项行动的组织领导,保证各项任务落到实处,国务院决定成立全国打击侵犯知识产权和制售假冒伪劣商品专项行动领导小组(以下简称全国专项行动领导小组),负责统一领导专项行动,督促检查工作进展,督办重大案件。全国专项行动领导小组办公室设在商务部,承担日常工作。各省、自治区、直辖市也要成立打击侵犯知识产权和制售假冒伪劣商品专项行动领导小组。地方各级人民政府要制定专项行动实施方案,明确目标任务,落实责任分工,抓好组织实施,并建立健全知识产权工作的监督考核体系。要增强大局意识,克服地方保护主义倾向。地方各级商务部门、知识产权部门要会同有关部门尽快建立完善整顿规范市场经济秩序工作机制及知识产权保护统筹协调机制。
(二)加强工作配合,形成监管合力。
各有关部门要密切配合,形成合力,将本次专项行动与各部门日常开展的保护知识产权工作相衔接,确保专项行动取得实效。全国专项行动领导小组办公室要会同有关部门建立执法协作特别是重大案件沟通协调机制,及时研究解决有关重大问题。
(三)加强督导检查,狠抓工作落实。
各地区、各有关部门要切实落实专项行动的各项任务,加大执法力度、提高执法的严肃性和有效性。有关部门要组织联合检查组,适时对各地专项行动进行督导检查。地方各级人民政府要将整治工作进展情况、阶段性效果以及案件查处情况及时上报。全国专项行动领导小组办公室要会同各部门做好专项行动信息统计和进展情况通报,抓好信息交流,指导各地开展工作。
(四)畅通举报渠道,加强社会监督。
各有关部门要充分发挥现有举报投诉机制的作用,调动社会力量参与监督。各知识产权维权援助中心要积极参与专项行动,通过“12330”知识产权维权援助与举报投诉电话接受公众和权利人的知识产权举报投诉,有关部门要认真接收、快速处理。发挥“12312”商务举报投诉电话、“12315”消费者投诉举报电话、“12390”侵权盗版举报电话和“12365”产品质量投诉举报电话等其他相关举报电话作用,提供快速、便捷的举报、投诉、申诉和咨询渠道,及时发现违法犯罪行为线索。
四、时间安排
专项行动分三个阶段进行:
(一)动员部署阶段(2010年10月)。各地区、各有关部门按照本方案制订具体实施方案,全面动员部署专项行动。各省、自治区、直辖市人民政府和中央国家机关有关部门实施方案在11月10日前报全国专项行动领导小组办公室。
(二)组织实施阶段(2010年11月-2011年2月)。各地区、各有关部门按照专项行动方案和具体实施方案组织开展专项行动。全国专项行动领导小组办公室会同有关部门对各地开展专项行动情况进行重点检查,各省(区、市)对本地区工作情况进行抽查。
(三)总结验收阶段(2011年3月)。各地区、各有关部门对专项行动进行总结。全国专项行动领导小组开展督查,对表现突出的地方和部门给予通报表彰和适当奖励,并将有关情况汇总上报国务院。

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