Transmitting Positive Energy to Realize the Chinese Dream with a Strong Sense of Social Responsibility – A Pledge

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Taking on the social responsibility for beating the drums and cheering for the realization of the Chinese dream, is the great trust of the times that the Party and the people have entrusted to news media, is the sublime pursuit of the present news workers, and is an important pillar for the Chinese nation to build the Chinese dream with one heart. The broad news workers must consciously implement their duty and mission, and provide strong spiritual drivers and ideological guarantees for realizing the great rejuvenation of the Chinese nation. To this end, we pledge to:

I, Sing in the strongest voice about realizing the Chinese dream. We must sign the main melody of the times, transmit positive social energy, and expand the mainstream public opinion field. Forcefully propagate that realizing the wealth and strength of the country, the vitalization of the nation and the happiness of the people are the common aspiration of all the people of all ethnicities in the entire country, deeply expound that to realize the Chinese dream, we must walk a Chinese path, carry forward a Chinese spirit, and concentrate Chinese forces, guide and encourage the broad popular masses to incessantly strive to create an even happier and more beautiful future for the Chinese people and the Chinese nation.

II, Faithfully implement the duty and mission of news workers. Consciously accept the leadership of the Party, persist in the principles that the interest of the motherland and the people are higher than everything, and the Party nature of news work from beginning to end, be a model of abiding by the Constitution and the law, persist in the correct public opinion orientation from beginning to end, persist in the basic orientation of serving the people and serving Socialism from beginning to end, truly take up the duties of constructors of the Socialist undertaking, the recorders and promoters of the development of the times, transmit the voices of the Party and the government well, display the mainstream of the present society well, reflect the voices of the popular masses well.

III, Realistically safeguard the truthfulness and fairness of news. We make truth into the life of news, make seeking truth from facts into a standard for daily work, and see safeguarding the credibility of media as a professional pursuit. Persist in truthful newsgathering, on-the-spot newsgathering, direct newsgathering, repeatedly confirm and verify news facts in many ways. Standardize news information sources, do not rely on hearsay, gossip or subjective assumptions in writing news, do not pursue sensational effects, distribution numbers, listening or viewing rates, wilfully distort news facts, compile false news, but strive to ensure that news reporting is done truthfully, accurately, completely and objectively.

IV, Strictly and earnestly pursue the social effect of news reporting. Correctly deal with the relationship between social effect and economic effect, persist in putting social effect first, prevent mistaken tendencies of the one-sided pursuit of economic effect. Consciously abide by Chinese laws and regulations, persist in resisting paid-for news, preserve an upright and honest work style from beginning to end. We must stress raising the grade and style of news reports, stress concern and respect for the people, transmit advanced culture, carry forward the correct social wind, and conscientiously foster and practice the Socialist core value system.

Work units jointly issuing the pledge (26):

All-China Journalists’ Association, People’s Daily, Xinhua, Seeking Truth, Liberation Daily, Guangming Daily, Economic Daily, Central People’s Radio, CCTV, China International Radio, China Daily, Science and Technology Daily, China Discipline Inspection Daily, Workers’ Daily, China Youth Daily, China Women’s’ Daily, Peasants’ Daily, Legal System Daily, China News, People’s Daily Online, Xinhua Online, China Network Television, Beijing Television, Beijing Evening News, Beijing Youth Daily, Capital Times.

16 April 2013

以强烈社会责任感为实现中国梦传递正能量
倡议书

担负起为实现中国梦鼓与呼的社会责任,是党和人民赋予新闻媒体的时代重托,是当代新闻工作者的崇高追求,是中华民族同心构筑中国梦的重要支撑。广大新闻工作者要自觉履行职责使命,为实现中华民族伟大复兴提供强大精神动力和思想保证。为此,我们倡议:

一、唱响实现中国梦的时代最强音。要唱响时代主旋律,传递社会正能量,壮大主流舆论场。大力宣传实现国家富强、民族振兴、人民幸福是全国各族人民的共同心声,深入阐释实现中国梦必须走中国道路、弘扬中国精神、凝聚中国力量,引导和激励广大人民群众为创造中国人民和中华民族更加幸福美好的未来而不懈努力。

二、忠实履行新闻工作者的职责使命。自觉接受党的领导,坚持祖国和人民利益高于一切,始终坚持新闻工作的党性原则,模范遵守宪法和法律,始终坚持正确舆论导向,始终坚持为人民服务、为社会主义服务的根本方向,真正担负起社会主义事业的建设者,时代发展的记录者、推动者的职责,把党和政府的声音传播好、把当代社会的主流展示好,把人民群众的心声反映好。

三、切实维护新闻的真实性和公正性。要把真实作为新闻的生命,把坚持实事求是作为日常工作准则,把维护媒体公信力视为职业追求。坚持实地采访、现场采访、直接采访,对新闻事实反复求证、多方核实。规范新闻信息来源,不凭道听途说或主观臆断采写新闻,不为追求轰动效应、发行数量和收听收视率,故意扭曲新闻事实,编造虚假新闻,努力使新闻报道做到真实、准确、全面、客观。

四、严肃认真地追求新闻报道的社会效果。正确处理社会效益和经济效益的关系,坚持把社会效益放在首位,防止片面追求经济效益的错误倾向。自觉遵守国家法律法规,坚决抵制有偿新闻,始终保持清正廉洁的工作作风。要注重提高新闻报道的品位和格调,注重对人的关心和尊重,传播先进文化,弘扬社会正气,自觉培育和践行社会主义核心价值观。

共同发起倡议单位(26家):

中华全国新闻工作者协会、人民日报、新华社、《求是》杂志、解放军报、光明日报、经济日报、中央人民广播电台、中央电视台、中国国际广播电台、中国日报、科技日报、中国纪检监察报、工人日报、中国青年报、中国妇女报、农民日报、法制日报、中国新闻社、人民网、新华网、中国网络电视台、北京电视台、北京晚报、北京青年报、京华时报

3 thoughts on “Transmitting Positive Energy to Realize the Chinese Dream with a Strong Sense of Social Responsibility – A Pledge

    Latest Updates | China Copyright and Media said:
    April 27, 2013 at 10:34 am

    […] Transmitting Positive Energy to Realize the Chinese Dream with a Strong Sense of Social Responsibili… (2013) […]

    […] manner, without the need for the propaganda bureaucracy to intervene – in relation to propagating the Chinese dream, for […]

    […] An April 16 editorial in the People’s Daily rings with the same call to fight a “propaganda battle” for the Chinese Dream. […]

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