Published today in Red Flag Manuscripts
General Secretary Xi Jinping’s important speech from the National Propaganda and Ideology Work Conference utilized the “dialectics” and the “key theory” of dialectical material, to deeply elaborate the “Seven Great Relationships” of ideological work in the new period, it scientifically responded to a series of major theoretical and real questions for the long-term development of propaganda and ideology work, and hugely removed the perplexion from some time ago in the minds of the broad cadres and personnel on the propaganda front, it is the action plan to guide us to do propaganda and ideology work in the new period well.
First, at the same time as concentrating energies on economic construction, we cannot even for a moment slacken or weaken ideological work. We can neither overlook ideological work because of central work, nor can we let ideological work drift away from central work, [we must] truly grasp the leadership power, management power and discourse power of ideological work in our hands, strive to do both material civilization construction and spiritual civilization construction well, when the country’s material strength and spiritual strength both increase, the material lives and spiritual lives of the people of all ethnicities in the entire country will improve.
Second, at the same time as earnestly and modestly realizing the real objective of comprehensive moderate prosperity, fix eyes upon strengthening education on ideals and convictions for the long term. [We must] make a systemic grasp of the basic theories of Marxism into a special skill of leading cadres and especially higher-level leading cadres, broadly launch propaganda and education on Socialism with Chinese characteristics and the “Chinese Dream” among the broad Party cadres and young students, deeply launch educational activities on the Socialist core value system in departments, communities, enterprises, schools, villages and households, truly consolidate the guiding position of Marxism in the ideological area and consolidate the common ideological basis for the united struggle of the entire Party and the people in the entire country.
Third, at the same time as persisting in putting people first and ensuring that culture benefits the people, stress the principle of the Party nature in propaganda and ideology work with clear banners flying. Persist in the fact that politicians run newspapers, run periodicals, run [radio or television] stations and run websites, persist in propagating the Party’s theory, line, principles and policies, persist in propagating the major work deployments of the Centre, persist in propagating the major analyses and judgments of the Centre concerning circumstances, truly persist in the correct political orientation, stand firm on political viewpoints, firmly maintain a high level of consistency with the Party Centre, firmly safeguard the authority of the Centre.
Fourth, at the same time as persisting in giving first place to positive propaganda, persist in unwavering public opinion struggle. We must dare to grasp and manage mistaken opinions, dare to bare our swords, and make the Internet into the main battlefield for the public opinion struggle, make online public opinion work into the centre of centres in propaganda and ideology work, use the truth to expose lies, let science vanquish falsehoods, genuinely strengthen the initiative, grasp the initiative and take the initiative in matters of great rights and wrongs, and issues of political principles.
Fifth, at the same time as summarizing precious experiences in propaganda and ideology work, persevere in pushing forward reform and innovation. Truly grasp conceptual innovation, method innovation and grass roots innovation well, continue to boldly move cultural structural reform forward. Arouse vitality through reform, strengthen drivers. Regardless of what to reform or how to reform it, the orientation cannot be deviated from, the orientation cannot change, work cannot decline, minds cannot be scattered, and battlefields cannot be lost.
Sixth, at the same time as broadening foreign propaganda and cultural exchange, openly elaborate Socialism with Chinese characteristics. From the point of view of Heilongjiang, we must fully give rein to the function of bridgehead in propaganda towards Russia, further perfect media exchange and cooperation mechanisms with Russia, forcefully propagate the clear characteristics and notable superiorities path, theory and system of Socialism with Chinese characteristics, truly tell the Chinese story and disseminate Chinese voices well, strengthen discourse power internationally.
Seventh, at the same time as strengthening the duties of propaganda departments, confidently clarify the political duties and leadership duties of all levels’ Party Committees and especially main Party Committee responsible comrades. Propaganda departments must vigorously and actively communicate and cooperate with all Party Committee and government departments, truly establish big propaganda work concepts and work structures, strive to achieve that there is a responsibility to protect the land, responsibility is taken to protect the land, and everything is done to protect the land. All levels’ Party Committees must strengthen comprehensive guidance over the analysis and judgement of major issues in the area of propaganda and ideology and major strategic tasks. Party Committees’ main responsible comrades must take the lead in grasping ideological work, take the lead in reading the main media content for their region or department, take the lead in guarding the media orientation in their regions or departments, and take the lead in criticizing mistaken viewpoints and mistaken trends, guaranteeing that the leadership power in ideological and political work is closely grasped in hands that are faithful to the Party and the people.
(The author is a CCP Heilongjiang Province Committee Standing Committee Member and the Propaganda Department Director)