Implementation Plan for Strengthening and Improving Minors’ Ideological and Moral Construction on Radio, Film and Television

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Notice on Issuing the “Implementation Plan for Strengthening and Improving Minors’ Ideological and Moral Construction on Radio, Film and Television”

In order to implement the spirit of the 16th Party Congress and the CCP Central Committee and State Council “Some Opinions concerning Further Strengthening and Improving Minors’ Ideological and Moral Construction”, integrate the reality of radio, film and television work, and completely raise the ideological and moral quality of minors, the State Administration of Radio, Film and Television has formulated the “Implementation Plan for Strengthening and Improving Minors’ Ideological and Moral Construction on Radio, Film and Television”.

“Implementation Plan for Strengthening and Improving Minors’ Ideological and Moral Construction on Radio, Film and Television”

The “CP Central Committee and State Council Some Opinions concerning Further Strengthening and Improving Minors’ Ideological and Moral Construction” has fully reflected the high regard and ardent hopes of the Party Centre with Comrade Hu Jintao as General Secretary towards the healthy growing up of minors, and have put forward clear requirements and important deployments for the work to further strengthen and improve minors ideological and moral construction in the new century and the new phase. All levels’ radio, film and television management departments and broadcasting organs must earnestly study and implement the spirit of the Centre, and ensure that radio, film and television become a good teacher for minors to open up their outlook, raise their quality and a spiritual garden for moulding characters and delighting body and mind through implementing the “construction project”, the “clean-up project”, the “protection project” and the “supervision project”, and build a public opinion environment and cultural atmosphere that benefits the healthy growing up of minors. It is necessary to strive to create advanced cultural progress orientations that represent Socialism, excellent radio, film and television programmes that satisfy minors’ spiritual cultural needs, help minors to strengthen patriotic sentiments, establish noble ideals, establish ambitious aspirations, foster civilized acts, completely raise ideological and moral quality, science and cultural quality and physical and mental health quality. It is necessary to eliminate ideologies, acts, language, images and other content in radio, film and television programmes that is not beneficial to the healthy growing up of minors, and provide a “green culture space” for minors to grow up healthily in. It is necessary to prevent the harmful influence of foreign cultural dregs on minors, and resist the ideological and cultural infiltration that Western hostile forces conduct among our minors through radio, film and television programmes. It is necessary to expand radio, film and television management and supervision strength, establish special organs, formulate concrete management methods, utilize effective supervision means, and guarantee that radio, film and television produce an important effect in minors’ ideological and moral construction.

I, Realistically moving the radio, film and television “construction project” forward

1, Strive to run the children’s channels of CCTV well. CCTV’s children’s channels must broadly hear the correct opinions of all walks of society, further adjust the orientation of channels and the setup of columns, enrich programme content, raise programme quality, strengthen attractiveness and broaden influence. It is necessary to face minors, face households, face schools, face society, ensure an integration of an ideological nature, the nature of the times, a nature of sticking close, a knowledge nature, an interactive nature, a service nature, an interest nature and an entertainment nature, fully reflect respect, concern and support towards minors, stick close to minors’ real lives, respect all rights of minors, give prominence to the subject function of minors in programming, guide minors’ healthy development, ensure that they become important channels for minors to study knowledge, mould sentiments, for culture and entertainment. All levels’ radio, film and television management departments mist give this high regard, adopt the necessary organizational measures and technological steps to realistically grasp the landing and coverage work of CCTV’s children’s channels in all areas. All local radio and television relay organs must, according to relevant State provisions, adopt many kinds of methods to completely relay the television programmes of CCTV’s children’s channels, and may not reduce or delete the broadcast time of CCTV’s children’s channels, they may not insert self-organized programmes and advertising in any form, guaranteeing the landing effect of CCTV’s children’s channels.

(Responsible work units: CCTV, Social management Department, Science and Technology Department, Chief Editorial Office)

2, Provincial-level television stations and vice-provincial-level city television stations must vigorously create conditions to progressively set up children’s channels. All levels’ radio and television departments must earnestly plan and relentlessly implement matters, at least one third of provincial-level television stations and vice-provincial-level television stations must set up children’s channels this year. SARFT will expand support strength towards setting up children’s channels, reduce the examination and approval time, as long as they conform to starting conditions, SARFT will issue approval within three days of applying for the establishment of children’s channels. Children’s channels must have minors as main target, produce and broadcast excellent cartoons, children’s film and television dramas, educational programmes, entertainment programmes, special subject programmes, etc., and merge ideological education, moral education, quality education, legal education and education about virtue, wisdom, physicality and beauty into lively and vivid television programmes. All localities’ children’s channels must suit measures to local conditions, reflect local characteristics, fully consider the local psychological characteristics and viewing habits of local minor audiences, and arrange good broadcasting times according to the life rules of minor audiences of different ages.

(Responsible work units: Chief Editorial Office, Social Management Department, Science and Technology Department)

3, Vigorously formulate and broadcast radio, film and television programmes that benefit minors’ ideological and moral construction. Radio, film and television must vigorously formulate and broadcast all sorts of radio, film and television programmes that reflect the excellent culture of the Chinese nation and the fine traditions of the Chinese revolution, that reflect the historical process of the awakening and spirited rise of the Chinese nation from grave calamity and the Chinese people’s heroic struggle in arduous environments, and that reflect the spirit of the times of our country’s reform and opening up, and modernization construction. It is necessary to fully excavate creative resources, and forcefully propagate and introduce excellent characters, virtuous examples and advanced models from the past, the present, China and abroad, artistically re-enact glorious images, magnificent lives and immortal achievements of excellent personalities from the Chinese nation, establish kindly, respectable, trustworthy and study-worthy moral models, to let the broad minors have examples to learn from, objectives for their acts, emulate those better than themselves, and receive education, receive encouragement, receive inspiration and draw force from the moving deeds and excellent characters of moral examples and advanced models.

(Responsible work units: Chief Editorial Office, Film Bureau, Television Drama Bureau)

4, All levels’ radio and television stations must set up and run minors’ columns or special subject programmes. It is necessary to further broaden minors’ themes, enrich programme varieties, strive to roll out excellent columns and excellent programmes. Minor-themed programmes must conform to the enjoyment and interest of minors, suit the enjoyment requirements of minors at different ages, stick close to the real lives of minors, meticulously design ideological and moral education programmes with healthy themes, fresh and vivid content, novel forms, that are vivid and vigorous. It is necessary to strengthen home-education programmes, popular science programmes, knowledge competition programmes, etc., create branded columns, and famous famous presenters loved by minors. It is necessary to strengthen the legal system education of minors, expand the propaganda strength of the “Law on the Protection of Minors”, the “Law to Prevent Crime by Minors” and other laws and regulations, let minors learn legal knowledge, raise their legal consciousness, strengthen their ability in using legal arms to protect themselves and resist crime. It is necessary to strengthen public opinion supervision over prominent problems harming the healthy growing up of minors and create a fine public opinion environment for the ideological and moral construction of minors. CCTV must continue to run “Trumpet” and other children’s programmes with broad influence; all nationwide provincial-level radio stations and vice-provincial-level city radio stations must set up children’s programmes.

(Responsible work unit: Chief Editorial Office)

5, Vigorously support the healthy development of domestically-produced film and television cartoons. It is necessary to support provincial-level television stations meeting conditions to start satellite cartoon channels, the Beijing Television, Shanghai Television, Hunan Television satellite cartoon stations must start broadcasting this year. All levels’ television broadcasting organs must create conditions and vigorously set up cartoon columns, start cartoon timeslots, and increase the broadcast quantity of domestically-produced cartoons. All channels broadcasting films and television dramas that broadcast 30 minutes of domestically-produced cartoons between 17:00 and 19:00, may increase their advertising broadcast time during the golden hours (19:00 until 22:00) by 30 seconds; those broadcasting 60 minutes of domestically-produced cartoons between 17:00 and 19:00, may increase their advertising broadcast time during the golden hours (19:00 until 22:00) by 60 seconds. It is necessary to closely link up with the objective reality of our country’s film and television cartoon department, and stimulate our country’s film and television cartoon development through structural, policy and market management, explore a path for the development of our country’s film and television cartoon industry that complies with the progressive orientation of advanced Socialist culture, suits the requirements of the development of the Socialist market economy and conforms to the characteristics and rules of minors’ ideological and moral construction. It is necessary to strengthen the creative strength of domestically-produced cartoons, excavate creative resources, guide creative orientations, encourage creative practice, strengthen a sense of excellence, implement excellent product strategies, incessantly roll out excellent domestically-produced cartoon products that are well-rounded in ideology, artistry, enjoyability and interest, strive to create Chinese cartoon images that are deeply loved by minors and even the broad popular masses.

(Responsible work units: General Editorial Office, Film Bureau, Television Drama Department, Social Management Department, Accounting and Finance Department, Foreign Affairs Department)

6, Vigorously roll out public interest advertising that is beneficial to the physical and mental health of minors. It is necessary to complete and perfect guidance mechanisms and incentive mechanisms for the creation of excellent public interest advertising, vigorously product and broadcast public interest advertising that is beneficial for the physical and mental health of minors, reflect the hopes and aspirations of minors, and stimulate minors’ healthy growing up. All levels’ radio and television stations are to broadcast no less than 3% of their total advertising amount of public interest advertising in every programme set every day. SARFT will establish a special Nationwide Excellent Radio and Television Public Interest Advertising Broadcast Preparation Broadcast Base, and will also publish the “Nationwide Excellent Public Interest Advertising Recommendation Catalogue and Creative Theme Guidance Catalogue” to broadcasting organs and society, to guide all levels’ radio and television broadcasting organs to produce, broadcast and propagate public interest advertising that is beneficial to minors’ ideological and moral construction.

(Responsible work unit: Social Management Department)

7, It is necessary to use all sorts of festivals and commemoration days to launch concentrated ideological and moral-themed propaganda and education activities. It is necessary to fully use all sorts of statutory festivals, traditional festivals, commemoration days of the birth or passing of revolutionary leaders, heroes of the nations or outstanding characters, National Day, Party Foundation Day, Army Foundation Day and other commemoration days of major historical events, etc., to launch concentrated, rich and varied ideological and moral-themed, revolutionary idealism and fine revolutionary tradition education activities for minors. For example, roll out a batch of excellent radio, film and television masterworks at the 100th birthday of Comrade Deng Xiaoping, the 55th anniversary of the foundation of the New China, the 85th anniversary of the foundation of the Party, the 70th anniversary of the Red Army Long March, the 95th anniversary of the Xinhai Revolution, the 60th anniversary of the victory in the War of Resistance, etc. It is necessary to give rein to the unique charm of radio, film and television art, enthusiastically eulogize the magnificent spirit of the nation with patriotism at the core, display the wide-ranging, profound, long-standing, well-established, brilliant and resplendent Chinese civilization, carry forward and foster the spirit of the nation, enrich the spiritual world of minors.

(Responsible work units: Chief Editorial Department, Film Bureau, Television Drama Department)

8, It is necessary to do performance, broadcast and recommendation work of excellent films, television dramas, songs, special subject programmes aimed at minors well. It is necessary to utilize all sorts of forms that minors love to see and hear, such as special subject literature and art festivals, literature and art evenings, film festivals, television festivals, song recitals, poetic recitals, etc., to vigorously propagate and recommend excellent minor-themed radio, film and television work with a correct orientation, healthy content, elegant style, novel modes, and original forms. All film channels must set up a “children’s cinema” column at a fixed time every week, and specially broadcast films for primary and secondary students that benefit children’s healthy growing up. It is necessary to, in consultation with the Ministry of Education, require all primary and secondary schools to organize that primary and secondary students can see children’s films, arrange explanation and tutoring by teachers, and organize that primary and secondary students come to understanding and write essays. It is necessary to expand support strength for the production of children’s films, raise the resources to produce and film children’s films. SARFT shall also, on the original basis of rolling out 100 excellent films, recommend that 100 more films are screened in cinemas, schools and on television stations. All levels’ television stations shall arrange certain timeslots during primary and secondary students’ summer vacation and winter vacation periods to broadcast concentrated excellent patriotic television dramas, which carry forward a patriotic spirit, and launch patriotic education.

(Responsible work units: Chief Editorial Office, Film Department, Television Drama Department)

9, Vigorously explore new paths for children’s film distribution and screening work. It is necessary to fully give rein to the function of existing film production, distribution and screening work units, encourage distribution and screening work units in many kinds of ownership systems to vigorously launch children’s film distribution and screening work. All primary or secondary schools with 20 households or more (including 20 households) as well as Children’s Palaces, cinemas and auditoria that have not et acceded to urban cinema chains that conclude film provision and service agreements, may apply to establish a children’s film cinema chain company, to engage in film distribution and screening business aimed at primary and secondary students nationwide. The State implements certain preferential policies for children’s cinema chain companies, in order to encourage the distribution and screening of children’s films. In order to guarantee the opening of the children’s film market, all primary and secondary schools, as well as Children’s Palaces, cinemas and auditoria that have not yet acceded to urban cinema chains may individually purchase films, and may also conclude agreements with many children’s cinema chain and distribution companies. Children’s film distribution and screening work must be adapted to the development of the Socialist market economy. Children’s cinema chain and distribution companies must form long-term and stable film supply target masses through market competition and excellent service, and hence, shape children’s cinema chains with a commercial form. It is necessary to grasp the formulation of the “Film Stimulation Law” and the “Film Category Management System”, all stories and content that may have a negative influence on minors must be strictly examined and deleted.

(Responsible work unit: Film Bureau)

10, Newspapers, websites and publishers in the radio, film and television system must expand propaganda strength concerning minors’ ideological and moral construction. Radio, film and television system newspapers, periodicals and websites must open special columns and webpages for minors’ ideological and moral construction, edit and publish articles and work beneficial to the healthy growing up of minors, propagate and report all sorts of useful activities that are beneficial to minors’ ideological and moral construction, recommend and introduce radio, film and television programmes beneficial to minors’ healthy growing up, summarize and popularize successful experiences of minors’ ideological and moral construction. It is necessary to expand minors’ interactive exchange space, for example through establishing reader’s columns related to minors in radio, film and television newspapers and periodicals, setting up webpages for joint study and healthy exchanges by minors on radio, film and television websites, and do correct guidance work well. Radio, film and television system publishers must meticulously plan topic selection, create, edit and vigorously recommend a batch of children’s reading materials with a strong knowledge nature, interest nature and scientific nature.

(Responsible work units: Chief Editorial Office, Group Newspaper and Periodical Publishing and Development Centre)

11, Strengthen radio, film and television work in Western regions, the countryside and other underdeveloped regions. It is necessary to unify thoughts, overcome difficulties, unwaveringly grasp propaganda, landing and coverage work in the Western regions, the countryside and other underdeveloped regions, further let the voice of the Party and the State spear to millions of households, ensure that minors the Western regions, the countryside and other underdeveloped regions obtain more healthy and useful information resources through radio, film and television, stimulate their strong aspiration and urgent need to gain knowledge, enrich their spiritual and cultural lives, comprehensively raise their ideological and moral levels and science and culture quality. It is necessary to integrate the ideological and moral construction work of minors, strengthen and consolidate the “New West Project” and the “Connect All Villages” project.

(Responsible work units: Science and Technology Department, Wireless Bureau, “New West Project” Office, “Connect All Villages” Office)

12, Improve the award work of radio, film and television programmes. It is necessary to do the “Golden Children’s Award”, the “Golden Ox Award” and other State-level children’s radio, film and television programme award work well, further expand the social influence and demonstration function of minor-themed excellent radio, film and television programmes, grasp the correct orientation, guide creative orientations, let creation and production flourish, and roll out excellent talents. It is necessary to improve and perfect standards and implementation rules for minor-themed radio, film and television programme awards, that reflect the opinions from leaders, experts, minors, household heads, teachers and all other representative sides, maintain standards that satisfy minors and market testing strengthen science, fairness, reasonability, authority, use and effect. Radio, film and television workers and departments organizing creation that have prominent creative achievements must be given awards and commendations.

(Responsible work units: Chief Editorial Office, Film Bureau, Television Drama Department, Art Committee, Radio and Television Society)

13, Strengthen theoretical research and comment work of minor-themed radio, film and television programmes. It is necessary to strengthen research of minor-themed radio, film and television programme creation ideology, artistic practice, standardization, management and other areas, and provide theoretical support and a policymaking basis for moving ideological and moral construction work forward in radio, film and television. It is necessary to strengthen comment work on minor-themed radio, film and television programmes, propose correct creative ideologies, objective appraisal of excellent work, give rein to the demonstrative effect of excellent works, analyse programmes good, bad, successful and failing points, to assist and guide radio, film and television workers in sweeping away vague understanding, abide by the inherent laws of radio, film and television creation and production, create objective, true, vigorous and upwards public opinion environments, and guide minor-themed radio, film and television creation, production and broadcast to develop along the correct track.

(Responsible work units: Art Committee, Radio and Television Society)

II, Broadly launch the radio, film and television “Clean-Up Project”

14, It is necessary to strictly control programmes with content that plays up violence, murder, terror, etc. All channels of all levels’ television stations that broadcast legal case-themed television dramas, films, television films as well as on-the-spot special subject television programmes using real re-enactment methods to display cases with violent, murderous, terror and other content, must be broadcast after 23:00 at night, in case of special needs, special approval must be requested from SARFT. All levels’ television drama and film examination organs must strengthen examination and gate-keeping over legal case-themed television dramas, films and television films, especially television dramas, films or television films  that display large or major cases, or that contain violent, murderous or terror scenes or content that display criminal cases must be abridged, weakened or adjusted, in order to prevent that this sort of stories and images engender a harmful influence on minors. All levels’ television broadcast organs must strictly control on-the-spot special subject television programmes that display cases with true re-enactment methods, and must substantially reduce the broadcast quantity of legal case-themed film and television works. All levels’ radio, film and television management departments must strengthen topic planning and inspection of legal case-themed television dramas, films, television films, and strictly control the quantity of legal case themes.

(Responsible work units: Chief Editorial Office, Film Bureau, Television Drama Department)

15, It is necessary to put an end to sexual descriptions, obscene images and vulgar speech. Radio, film and television programmes must fully consider the enjoyment habits of minors, reception abilities and growing up trends, strengthen propaganda and education on the correct ideology and healthy emotions, firmly resist seeing pornography and sex as “funny”, “selling points” and other vulgar styles in radio, film and television programmes, firmly stop the propagation of content that is contrary to regular ethics and morals, with unhealthy emotions. Displays of unhealthy sex-related content, such as speech, images and storylines propagating sexual freedom, promiscuity, sexual enjoyment and homosexuality, must be firmly deleted. It is especially necessary to curb speech, images and storylines involving minors’ early love, sexual acts, etc.

(Responsible work units: General Editorial Office, Film Bureau, Television Drama Bureau)

16, It is necessary to stop storylines and content with feudal superstition and pseudoscience. Radio, film and television programmes must aim at the interests and hobby characteristics of minors, and produce popular science and knowledge programmes with rich content, healthy ideologies and diverse forms, strengthening correct guidance for minors. It is necessary to adopt effective measures to prevent the corrosion of feudal superstition, pseudoscience, reactionary ideologies, degenerate morals, sects and heresy, harmful ideologies and bad habits from harming minors. It is necessary to strictly observe film and television propaganda discipline, content involving religion must be cautiously grasped, It is necessary to correctly propagate the State’s religious policies, it is not permitted to propagate and disseminate religious ideologies, creeds and canon with religious freedom as excuse.

(Responsible work units: Chief Editorial Department, Film Bureau, Television Drama Department)

17, It is necessary to resist egoist and mammonist tendencies, eliminate flashy appeal to vulgar taste, low and stupid content, etc. Radio, film and television programmes must, from content to form and from theme to style, fully consider the characteristics and properties of minors. All content on ideological tendencies, value orientations, life ambitions that is harmful to minors’ healthy growing up must be firmly rectified; all ideological notions, moral standards and life concepts that are opposed to patriotism, collectivism, Socialism and the spirit of the Chinese nation must be firmly resisted. In radio, film and television programmes, egoism, mammonism, hedonism and other mistaken worldviews, views of life and value systems cannot be propagated, wasteful extravagance, sumptuous ostentation, a love for pleasure and comfort, decadent displays and other storylines may not be shown, strive to avoid vulgar exaggeration, extravagance and waste, hollow and stupid content, vulgar styles and other content.

(Responsible work unit: Chief Editorial Office, Film Bureau, Television Drama Department)

18, Do not play up drug use, gambling and other illegal acts, avoid the emergence of smoking, spitting and other uncivilized manners. Radio, film and television propaganda must assist minors in fostering a consciousness of consciously abiding by the law, good life habits, civilized and hygienic manners. It is necessary to propagate more excellent models for minors who propagate observance of discipline and abiding by the law, are easy to learn from to make progress, that are completely developed in virtue, knowledge, body and beauty, display more elegant and proper manners in life, vigorous and upward activities. Radio, film and television works cannot propagate drug use, gambling and other unlawful acts and content, cannot play up smoking, drinking and other bad life habits, cannot display the sensual stimulation and physiological sensations incited by drug use, gabling, smoking, drinking and other harmful addictions, and cannot play up improper deportment, fighting and brawling, spitting everywhere, littering, filthy speech and other bad acts and manners.

(Responsible department: Chief Editorial Office, Film Bureau, Television Drama Department)

19, Strengthen programme presenter team construction, raise the comprehensive quality of presenters. It is necessary to firmly correct the phenomena that presenters appeal to vulgar tastes  in dress, hairstyles, language and overall bearing. Radio, film and television presenters should fully consider the enjoyment habits and aesthetic feelings of the whole society and especially minors in their dress, hairstyles, language and overall bearing, realistically achieve that they are elegant, dignified, sedate and composed, they cannot make a display of novelty or cajole the audience with claptrap because of excessive prominent individual styles or individual tastes, they cannot pander to vulgar tastes in pursuit of so-called “sensational effects”. Presenters should not wear clothes that are overly exposing or with strange patterns; avoid putting on clothing and jewellery that has clear symbols or patterns with harmful meanings. Presenters’ hairstyles should not be eccentric or exaggerated, and hair should not be dyed into variegated colours; vulgar presenting styles must not be copied, extreme individualist presenting styles that do not conform to the aesthetic feelings of the broad audiences and especially minors must not be blindly pursued, and strange or exaggerated words, deeds and gestures must certainly not be used to pander to the psychology of seeking novelty or the abnormal mentality of a small minority of the audience.

(Responsible work unit: Human Education Department)

20, It is necessary to pay attention to safeguarding the purity and standardization of the Motherland’s spoken language and characters. Radio, film and television must persist in using standard Putonghua and standard characters, assist and guide minors to study and grasp standard Putonghua and use it in a standardized manner. Radio, film and television programmes must advocate civilized use of language, standardized use of language and clean spoken and written language environments, and cannot use coarse or filthy language; apart from special needs, programme presenters must use Putonghua, and may not mix Putonghua up with foreign languages with pursuing fashion as excuse, and may not imitate the methods of expression and pronunciation of Hong Kong and Taiwan dialect.

(Responsible work unit: Chief Editorial Office)

21, It is necessary to pay attention to guaranteeing minors’ lawful rights and interests, and respect minors’ human dignities, it is prohibited to divulge minors’ individual privacy. It is necessary to, through many sorts of methods, broadly launch propaganda to protect minors’ lawful rights and interests, for example through setting up special columns, producing special subject programmes, to raise the rights-defence consciousness of minors and their self-protection ability. It is necessary to vigorously produce and broadcast radio, film and television programmes on the Party and government caring for and protecting minors, relevant departments vigorously engaging in the rights defence work of minors, and assist minors in growing up.

(Responsible work unit: Chief Editorial Office)

22, Minors’ criminal cases generally are not to be openly reported.  Radio, film and television cannot display minors’ criminal cases under the name of reporting news or propagating the legal system, and cannot openly divulge the details or method of crimes committed by minors in pursuit of viewing and listening rates. Where reporting is necessary in special situations, the minor’s privacy rights, his name and image must be strictly protected, and the necessary technical methods must be adopted to deal with this.

(Responsible work unit: Chief Editorial Department)

23, Radio and television broadcasting organs may without exception not set up computer network gaming-type columns, and may not broadcast computer network gaming programmes. It is necessary to propagate the negative influences that computer network gaming may have on the physical and mental health of minors in corresponding radio, film and television programmes, vigorously guide minors to correctly use the beneficial functions of computer networks, and correctly deal with computer network games. All levels’ radio stations and television stations must establish and complete management structures, strengthen propaganda and management, and firmly prevent the broadcast of computer network gaming programmes.

(Responsible work unit: Chief Editorial Department)

III, Forcefully building the radio, film and television “Protection Project”

24, It is necessary to strengthen management over the import of foreign programmes. Imported foreign films, television dramas, cartoons, special subject programmes and other radio, film and television programmes must persist in the principle of putting ourselves first and taking what is useful to us, they must be suited to China’s national circumstances, and cannot ignore China’s social structure and social reality, overlook the fine cultural traditions, living habits and emotional expression methods of the Chinese nation. It is necessary to consciously resist the corrosion of foreign degenerate ideologies and concepts, resist vulgar style and base content. Imported foreign radio, film and television programmes must be able to express the excellent culture of all nations of the world, reflect high-quality artistic levels and production technologies. Import of foreign radio, film and television programmes must be conducted by SARFT-appointed organs.

(Responsible work units: Foreign Affairs Department, Film Bureau, Television Drama Department, General Editorial Office)

25, Strengthen planning over imported foreign film and television programme themes. It is necessary to, on the basis of general radio, film and television propaganda planning, integrate the new requirement of strengthening and improving minors’ ideological and moral construction, and plan the import of foreign radio, film and television programmes (including foreign films, television dramas, radio programmes, television special subject programmes), comprehensively balance aspects such as import quantities, theme content, proportions of categories, length, region of production and other aspects, scientifically coordinate this, guarantee that imported foreign film and television programmes have correct orientations, rational structuring, suitable proportions and fine effects, realistically achieve the import of the useful, the limitation of the mediocre and the resistance of the harmful. It is necessary to straiten project establishment examination and approval rules, standardize reporting and approval procedures. All autonomous import of radio, film and television programmes without undergoing project establishment will without exception not be granted examination, and may not be issued with distribution permits, all levels’ broadcast organs may not broadcast them. All levels’ radio, film and television broadcast organs must further straiten propaganda discipline, strengthen a consciousness of copyright, standardize supply channels, and strictly prohibit illegal or pirated domestic or foreign film programmes. Work units that continue to broadcast illegal or pirated domestic and foreign film and television programmes must be strictly investigated and prosecuted according to the law.

(Responsible work units: Foreign Affairs Department, Film Bureau)

26, Strengthen examination of imported foreign radio, film and television programmes. Examination standards for foreign radio, film and television programmes to be broadcast at times where minors watch in concentration must be more severe, it is both necessary to eliminate harmful information existing on the surface, and to prevent latent negative influence. It is necessary to meticulously discriminate cases, those programmes that do not conform to China’s national circumstances and social system, where grave problems exist in style and themes, are not to be imported; those containing storylines, images, language, etc., that is incompatible with the healthy life methods that we propose, must be firmly banned. It is necessary to resist the propagation of radio, film and television programmes with Western ideologies, prevent the import of propaganda of Western value systems, views of life and social systems in the name of introducing foreign modern science and technology, academic achievements, creative experience, or artistic forms. It is necessary to further research and formulate systematic and scientific examination standards for imported radio, film and television programmes.

(Responsible work units: Film Bureaus, Television Drama Department)

27, Strengthen control over imported foreign radio, film and television programmes. It is necessary to strengthen the control strength over production location and themes of imported radio, film and television programmes, avoid the concentrated import of radio, film and television programmes from the same country or region, or the duplication of themes. Imported television dramas with palace or martial arts themes must be strictly grasped, imported television dramas with those themes may not exceed 25% of the total amount of annual television drama import; foreign legal-case dramas are in principle no longer to be imported. It is necessary to classify and grasp the quantity and broadcast proportion of imported radio, film and television special subject programmes, entertainment programmes, sports programmes, films and television dramas. Especially foreign cartoons that have a relatively large influence on minors must be controlled in terms of import quantity and broadcast proportion. The import of foreign cartoons must be conducted by SARFT-appointed organs. All provincial-level television stations, provincial capital television stations, plan-listed city television stations that produce domestically-produced cartoons and SARFT-appointed cartoon production organs that have import qualifications may import foreign cartoons, import of foreign cartoons is to be in the proportion of 1:1 with self-produced domestically-produced cartoons; all organs that do not produce domestically-produced cartoons may not import foreign cartoons. The broadcast proportion of domestically-produced cartoons and imported cartoons may not be lower than 6:4. Following the increase of the production quantities of domestically-produced cartoons, progressively reduce the import proportion of foreign cartoons. It is necessary to further broaden the broadcast proportion of domestically-produced film and television programmes, especially during the golden hours (19:00 until 22:00), domestically-produced film and television programmes must be broadcast.

(Responsible work units: Film Bureau, Television Drama Bureau, Chief Editorial Department)

IV, Strive to strengthen the radio, film and television “Supervision Project”

28, Give high regard to minors’ ideological and moral construction work. All levels’ radio, film and television management departments must make strengthening and improving minors’ ideological and moral construction into a long-term important strategic task, bring it into general radio, film and television development plans, list it in the important matters agenda, strengthen leadership, relentlessly grasp implementation, formulate realistic and feasible measures. Radio, film and television programmes that are beneficial to minors’ ideological and moral construction must be given necessary human, material and financial support. It is necessary to vigorously coordinate with local propaganda, education, culture, sports, press and publications and other departments, as well as the Communist Youth League, the Women’s Federation and other organizations, to produce and broadcast all sorts of radio, film and television programmes and ensure propaganda and reporting work is done well.

(Responsible work units: Chief Editorial Department, Film Bureau, Television Drama Department)

29, Compete regulatory systems, strengthen government supervision and management. All levels’ radio, film and television management departments must establish special organs to be responsible for the guidance of propaganda work concerning minors’ ideological and moral construction in their regions. It is necessary to closely grasp the rolling out of a series of policies and measures to strengthen and improve minor’s ideological and moral construction on radio, film and television, further establish and perfect theme reporting structures, broadcast management structures, listening and viewing structures, hierarchical examination systems, responsibility pursuit systems, reward and punishment systems, etc. All levels’ radio, film and television management departments must earnestly implement their duties, strengthen management strength, improve management methods, raise management effects, persist in administration according to the law, realistically do all the work of grasping orientations, policy support, broadcast supervision, social management and public service work well.

(Responsible work units: Legal and Regulatory Department, Chief Editorial Office, Film Bureau, Social Management Department, Human Education Department, Finance and Accounting Department, Science and Technology Department, Foreign Affairs Department, Television Drama Department)

30, Realistically expand investigation and prosecution strength against acts violating regulations. It is necessary to further strengthen supervision and management strength over radio, film and television broadcast organs and programme content, conduct inspection and combing of all sorts of programmes, firmly inspect and block all sorts of leaks in production, broadcast, management and other areas that is not beneficial to minors’ healthy growing up, firmly cease broadcast of programmes of which broadcast should be ceased, firmly cease running columns of which the running should be ceased. All provincial-level radio and television management departments shall establish supervision centres as soon as possible, build a series of specialist-level supervision teams, install a set of specialist listening and viewing equipment, formulate a set of supervision rules including inspection, registration, reporting, punishment and rectification requirements, implement dynamic supervision and management, and real-time supervision and recording of radio and television broadcast content, and organically integrate post-broadcast supervision and management with pre-broadcast inspection, further strengthen and perfect radio and television supervision and management mechanisms. It is necessary to further establish and perfect warning mechanisms for radio and television broadcast organs violating regulations and discipline, and clarify the objectives and responsibility system for all levels’ radio, film and television management departments, Whenever programmes that gravely influence minors’ ideological and moral construction are broadcast, according to the requirements of the “CCP Central Propaganda Department and State Administration of Radio, Film and Television Opinions concerning Establishing a Warning System for Radio and Television Broadcast Organs Violating Discipline and Violating Regulations”, a “Warning Notification Letter” is to be sent to the corresponding broadcast organ, requiring rectification within a limited time, and the responsible person or person in charge from the relevant programme’s topic selection, planning, production, broadcast, examination and all other segments shall be punished correspondingly.

(Responsible work units: Supervision Bureau, Chief Editorial Office, Film Bureau, Social Management Department, Television Drama Department, Organ Discipline Inspection Committee)

 

印发《广播影视加强和改进未成年人思想道德建设的实施方案》的通知
为深入贯彻落实党的十六大精神和中共中央、国务院《关于进一步加强和改进未成年人思想道德建设的若干意见》,结合广播影视工作实际,全面提高未成年人思想道德素质,国家广电总局研究制定了《广播影视加强和改进未成年人思想道德建设的实施方案》。

广播影视加强和改进未成年人思想道德建设的实施方案

《中共中央、国务院关于进一步加强和改进未成年人思想道德建设的若干意见》,充分体现了以胡锦涛同志为总书记的党中央对未成年人健康成长的高度重视和殷切希望,对新世纪、新阶段进一步加强和改进未成年人思想道德建设工作提出了明确要求和重要部署。各级广播影视管理部门和播出机构要认真学习、贯彻落实中央精神,通过实施“建设工程”、“净化工程”、“防护工程”和“督察工程”,使广播影视成为未成年人开拓眼界、提高素质的良师益友和陶冶情操、愉悦身心的精神园地,在全社会形成有利于未成年人健康成长的舆论环境和文化氛围。要努力创作代表社会主义先进文化前进方向,满足未成年人精神文化需求的优秀广播影视节目,帮助未成年人增强爱国情感,树立崇高理想,确立远大志向,培养文明行为,全面提高思想道德素质、科学文化素质和身心健康素质。要清除广播影视节目中不利于未成年人健康成长的思想、行为、语言、形象等内容,为未成年人健康成长提供一个“绿色文化空间”。要防止外国文化的糟粕对未成年人的不良影响,抵御西方敌对势力通过广播影视节目对我未成年人进行思想文化渗透。要加大广播影视的管理和督察力度,设立专门的机构、制定具体的管理规定,运用有效的监测手段,确保广播影视在未成年人思想道德建设中发挥重大作用。
一、切实推进广播影视“建设工程”
1、努力办好中央电视台少儿频道。中央电视台少儿频道要广泛听取社会各方面的正确意见,进一步调整频道定位和栏目设置,丰富节目内容,提高节目质量,增强吸引力,扩大影响力。要面向未成年人、面向家庭、面向学校、面向社会,做到思想性、时代性、贴近性、知识性、互动性、服务性、趣味性和娱乐性相结合,充分体现对未成年人的尊重、关爱和支持,贴近未成年人的实际生活,尊重未成年人的各项权利,突出未成年人在节目中的主体地位,引导未成年人健康发展,使之成为广大未成年人学习知识、陶冶情操、文化娱乐的重要渠道。各级广播影视管理部门要高度重视,采取必要组织措施和技术手段,切实抓好中央电视台少儿频道在本地区的落地覆盖工作。各地方广播电视转播机构要按照国家有关规定,采用多种方式,完整转播中央电视台少儿频道的电视节目,不得压缩和删减中央电视台少儿频道播出时间,不得以任何形式插播自办节目和广告,确保中央电视台少儿频道的落地效果。
(责任单位:中央电视台、社管司、科技司、总编室)
2、省级电视台和副省级城市电视台要积极创造条件逐步开设少儿频道。各级广播电视部门要认真策划,狠抓落实,今年内至少三分之一的省级电视台和副省级电视台要开办少儿频道。国家广电总局将加大对各地开办少儿频道的支持力度,减少申报批复时间,只要符合开办条件的,国家广电总局接到开办少儿频道申请后,三天内予以批复。少儿频道要以未成年人为主要对象,制作播出优秀的动画片、儿童影视剧、教育节目、娱乐节目、专题节目等,将思想教育、道德教育、素质教育、法制教育及德智体美教育融入生动活泼的电视节目之中。各地少儿频道要因地制宜,体现地方特色,充分考虑当地未成年人观众的心理特点和收视习惯,按不同年龄段未成年人观众的生活规律安排好播出时间。
(责任单位:总编室、社管司、科技司)
3、积极制作播出有利于未成年人思想道德建设的广播影视节目。广播影视要积极制作播出反映中华民族优秀文化和中国革命优良传统,反映近代以来中华民族从深重灾难中觉醒奋起和中国人民在艰苦环境中英勇斗争的历史进程,反映我国改革开放和现代化建设时代风貌的各类广播影视节目。要充分挖掘创作资源,在广播影视节目中大力宣传和介绍古今中外杰出人物、道德楷模和先进典型,艺术地再现中华民族杰出人物的光辉形象、伟大生平和不朽业绩,树立可亲、可敬、可信、可学的道德楷模,让广大未成年人学有榜样、做有目标、见贤思齐,从道德楷模和先进典型的感人事迹和优秀品质中受到教育、受到鼓舞、受到启迪、汲取力量。
(责任单位:总编室、电影局、电视剧司)
4、各级电台、电视台都要开设和办好未成年人专栏或专题节目。要进一步拓宽未成年人题材,丰富节目样式,努力推出精品栏目、精品节目。未成年人题材节目要符合未成年人的欣赏情趣,适立不同年龄未成年人的欣赏需求,贴近未成年人的实际生活,精心设计主题健康、内容鲜活、形式新颖、生动活泼的思想道德教育节目。要增加家教节目、科普节目、知识竞赛节目等,创建名牌栏目,培养未成年人喜爱的名主持人。要加强未成年人法制教育,加大对《未成年人保护法》和《预防未成年人犯罪法》等法律法规的宣传力度,让未成年人学习法律知识,提高法律意识,增强运用法律武器保护自己和抵御犯罪的能力。要加强对危害未成年人健康成长突出问题的舆论监督,为未成年人思想道德建设营造良好的舆论氛围。中央人民广播电台要继续办好有广泛影响的《小喇叭》等少儿节目;全国所有省级广播电台和副省级城市广播电台都要开办少儿节目。
(责任单位:总编室)
5、积极扶持国产影视动画健康发展。要支持有条件的省级电视台开办动画上星频道,北京电视台、上海电视台、湖南电视台动画上星频道要在今年内开播。各级电视播出机构要创造条件,积极开办动画栏目、开辟动画时段,增加国产动画片的播出数量。凡播出电影、电视剧的频道,在17:00至19:00播出30分钟国产动画片,可在黄金时段(19:00至22:00)增加播出30秒广告;在17:00至19:00播出60分钟以上(含60分钟)国产动画片,可在黄金时段(19:00至22:00)增加播出60秒广告。要紧密联系我国影视动画发展的客观实际,从体制、政策、市场管理上促进我国影视动画产业的发展,探索出一条顺应社会主义先进文化前进方向、适合社会主义市场经济发展要求、符合未成年人思想道德建设特点和规律的我国影视动画产业发展道路。要加强国产动画片创作力量,挖掘创作资源,引导创作方向,鼓励创作实践,强化精品意识,实施精品战略,不断推出思想性、艺术性、观赏性、趣味性俱佳的国产动画精品,努力创造深受未成年人乃至广大人民群众喜爱的中国动画形象。
(责任单位:总编室、电影局、电视剧司、社管司、计财司、外事司)
6、积极推出有利于未成年人身心健康的公益广告。要健全和完善优秀公益广告创作引导机制和激励机制,积极制作播出有利于未成年人身心健康,反映未成年人心声愿望,促进未成年人健康成长的公益广告。各级电台、电视台每套节目中,每天播放公益广告的数量不得少于广告总播出量的3%。国家广电总局将专门建立全国优秀广播电视公益广告备播节目库,还将向广播电视播出机构和社会公布《全国优秀公益广告推荐目录和创作题材指导目录》,引导各级广播电视播出机构制作播放宣传有利于未成年人思想道德建设的公益广告。
(责任单位:社管司)
7、要利用各种节日和纪念日,集中开展思想道德主题宣传教育活动。要充分利用各种法定节日,传统节日,革命领袖、民族英雄、杰出人物的诞辰和逝世纪念日,国庆、建党、建军纪念日等重大历史事件纪念日等,集中对未成年人开展丰富多彩的思想道德主题教育活动、革命理想主义和革命优良传统教育。如在邓小平同志诞辰100周年,新中国成立55周年,中国共产党建党85周年,红军长征70周年,辛亥革命95周年,抗战胜利60周年纪念日等,推出一批广播影视精品力作。要发挥广播影视艺术的独特魅力,热情讴歌以爱国主义为核心的伟大民族精神,展现博大精深、源远流长、辉煌灿烂的中华文明,弘扬和培育民族精神,丰富未成人的精神世界。
(责任单位:总编室、电影局、电视剧司)
8、要做好面向未成年人的优秀电影、电视剧、歌曲、专题节目的展演、展播和推介工作。要运用未成年人喜闻乐见的各种形式,如专题文艺汇演、文艺晚会、电影节、电视节、演唱会、朗诵会等形式,积极宣传推广导向正确、内容健康、格调高雅、风格清新、形式新颖的优秀未成年人题材广播影视作品。各电影频道在每周要有固定时段开设“少儿影院”栏目,专门向中小学生播映有利于少年儿童健康成长的电影。要商教育部,要求各中小学校组织中小学生观看少儿电影,安排教师讲解、辅导,并组织中小学生谈体会,写作文。要加大制作拍摄少儿电影的扶持力度,提高制作拍摄少儿电影的资助。国家广电总局还将在原来推出100部优秀影片的基础上,再推荐100部优秀影片在影院、校园和电视台播映。各级电视台将在中小学生暑假、寒假期间,安排一定时段集中播放优秀爱国主义电视剧,弘扬爱国主义精神,开展爱国主义教育。
(责任单位:总编室、电影局、电视剧司)
9、积极探索少年儿童电影发行放映工作新路子。要充分发挥现有电影制片、发行放映单位的作用,鼓励多种所有制形式的发行放映单位积极开展少年儿童电影发行放映工作。凡与20家(含20家)以上中小学校,以及未加入城市电影院线的少年宫、影剧院、礼堂签订电影供片服务协议的,可以申请成立少年儿童电影院线公司,面向全国中小学校从事电影片发行、放映业务。国家对少年儿童电影院线公司实行一定的优惠政策,以鼓励优秀少年儿童电影的发行放映。为保证少年儿童电影市场的开放,各中小学校,以及未加入城市电影院线的少年宫、影剧院、礼堂可以单独购片,也可以与多家少年儿童电影院线发行公司签订服务协议。少年儿童电影发行放映工作,要与社会主义市场经济发展相适应。少年儿童电影院线发行公司要通过市场竞争,以优质的服务形成长期稳定的供片对象群体,以此形成经营形态的少年儿童电影院线。要抓紧制定《电影促进法》和《电影分类管理制度》,凡是对有可能对未成年人产生负面影响的情节和内容,要严格审查和删除。
(责任单位:电影局)
10、广播影视系统报刊、网络和出版社要加大未成年人思想道德建设的宣传力度。广播影视系统报刊和网络要开辟未成年人思想道德建设的专栏和网页,编辑和刊发有利于未成年人健康成长的文章和作品,宣传和报道有利于未成年人思想道德建设的各种有益活动,推荐和介绍有利于未成年人健康成长的广播影视节目,总结和推广有利于未成年人思想道德建设的成功经验。要拓展未成年人互动交流的空间,如在广播影视报刊中设立相关未成年人读者专栏,在广播影视网站中开设未成年人共同学习、健康交流的网页,并做好正确的引导工作。广播影视系统出版社要精心策划选题,创作、编辑并积极推荐一批知识性、趣味性、科学性强的少儿读物。
(责任单位:总编室、集团报刊出版发展中心)
11、加强西部和农村等欠发达地区的广播影视工作。要统一思想,克服困难,坚持不懈地抓好西部和农村等欠发达地区广播影视宣传和落地覆盖工作,进一步让党和国家的声音传入千家万户,使西部和农村等欠发达地区的未成年人通过广播影视获得更多健康有益的信息资源,满足他们对获取知识的强烈愿望和迫切需求,丰富他们的精神文化生活,全面提高他们的思想道德水平和科学文化素质。要结合未成年人思想道德建设工作,加强和巩固“西新工程”和“村村通”工程。
(责任单位:科技司、无线局、“西新工程”办公室、“村村通”办公室)
12、改进广播影视节目的评奖工作。要搞好“金童奖”、“童牛奖”等国家级少年儿童广播影视节目评奖工作,进一步扩大未成年人题材优秀广播影视节目的社会影响和示范作用,把握正确导向,引导创作方向,繁荣创作生产,推出优秀人才。要改进和完善未成年人题材广播影视节目的评奖标准和实施办法,反映出领导、专家、未成年人、家长和教师等各方面具有代表性的意见,坚持未成年人满意和市场检验的标准,强调科学、公正、合理、权威、有益、有效。对于创作成绩突出的广播影视工作者和组织创作的部门要给予表彰和奖励。
(责任单位:总编室、电影局、电视剧司、艺委会、广电学会)
13、加强未成年人题材广播影视节目的理论研究和评论工作。要加强对未成年人题材广播影视节目的创作思想、艺术实践、规范管理等各个方面的研究,为广播影视推进未成年人思想道德建设工作提供理论支持和决策依据。要加强对未成年人题材广播影视节目的评论工作,倡导正确创作思想,客观评价优秀作品,发挥精品示范效应,分析节目优劣成败,帮助和引导广播影视工作者廓清模糊认识,遵循广播影视创作和生产的内在规律,营造客观真实、积极向上的舆论氛围,引导未成年人题材广播影视创作、生产和播映沿着正确的轨道发展。
(责任单位:艺委会、广电学会)
二、广泛开展广播影视“净化工程”
14、要严格控制渲染暴力、凶杀、恐怖等内容的剧目。各级电视台的所有频道播出含有暴力、凶杀、恐怖等内容的涉案题材电视剧、电影片、电视电影以及用真实再现手法表现案件的纪实电视专题节目,必须在每晚23:00以后播放,特殊需要的须向国家广电总局专项报批。各级电视剧和电影审查机构对涉案题材的电视剧、电影片、电视电影要加强审查把关,特别是对表现大案要案,或表现刑事案件的电视剧、电影片、电视电影中展示暴力、凶杀、恐怖的场景和内容,要删减、弱化、调整,以防止此类情节和画面对未成年人产生不良影响。各级电视播出机构对以真实再现手法表现案件的纪实电视专题节目要严格控制,对涉案题材的影视作品的播放数量要大幅度削减。各级广播影视管理部门要加强对涉案题材的电视剧、电影片、电视电影的题材规划审查,严格控制涉案题材的数量。
(责任单位:总编室、电影局、电视剧司)
15、要杜绝色情描写、淫秽画面、下流语言。广播影视节目要充分考虑未成年人的欣赏习惯、接受能力和成长走向,加强正确思想和健康情感的宣传教育,坚决制止以色情和性为“噱头”、“卖点”等格调不高的广播影视节目,坚决制止宣扬与正常伦理道德相悖的不健康情感的内容。对于展示不健康的涉性内容,如宣扬性自由、性随意、性享受及同性恋的语言、画面和情节,要坚决删除。特别是要杜绝涉及未成年人的早恋、性行为等语言、画面和情节。
(责任单位:总编室、电影局、电视剧司)
16、要杜绝封建迷信和伪科学的情节和内容。广播影视节目要针对未成年人的兴趣爱好特点,制作播出内容丰富、思想健康、形式多样的科普知识节目,加强对未成年人的正面引导。要采取有效措施,阻止封建迷信、伪科学、反动思想、腐朽道德、邪教学说、有害思想和不良习气侵蚀毒害未成年人。要严格遵守影视宣传纪律,涉及宗教内容务必慎重把握,要正确宣传国家的宗教政策,不得以宗教信仰自由为由,宣扬和传播宗教思想和教义教规。
(责任单位:总编室、电影局、电视剧司)
17、要抵制利己主义、拜金主义倾向,清除浮华媚俗、低级无聊等内容。广播影视节目从内容到形式,从题材到风格,都要充分考虑未成年人的特点和特征。凡有害于未成年人健康成长的思想倾向、价值取向、人生志向的内容,要坚决纠正;一切与爱国主义、集体主义、社会主义和中华民族精神相悖的思想观念、道德标准和生活理念,都要坚决抵制。在广播影视节目中,不能宣扬利己主义、拜金主义、享乐主义等错误的世界观、人生观和价值观,不得表现奢靡铺张,豪华排场,贪图享受,展示颓废等情节,努力避免庸俗浮夸、铺张浪费、空虚无聊、格调低下等内容。
(责任单位:总编室、电影局、电视剧司)
18、不要渲染吸毒、赌博等不法行为,避免出现吸烟、吐痰等不文明举止。广播影视宣传要帮助未成年人养成自觉守法意识、良好生活习惯、文明卫生举止。要多宣传遵纪守法、好学上进、德智体美全面发展的未成年人优秀典型,多表现生活中高雅得体的举止,积极健康的活动。广播影视作品不能渲染吸毒、赌博等不法行为和内容,不能渲染吸烟、酗酒等不良生活习惯,不能展现吸毒、赌博、抽烟、酗酒等不良嗜好所引起的感官刺激和生理快感,不能渲染仪态不端、打架斗殴、随地吐痰、乱扔垃圾、污言秽语等不良行为举止。
(责任单位:总编室、电影局、电视剧司)
19、加强节目主持人队伍建设,提高主持人的综合素质。要坚决纠正节目主持人在着装、发型、语言以及整体风格方面低俗媚俗现象。广播影视节目主持人在着装、发型、语言以及整体风格上,应该充分考虑全社会特别是未成年人的欣赏习惯、审美情趣,切实做到高雅、端庄、稳重、大方,不能因过分突出个人风格、个人品味而标新立异、哗众取宠,不能为追求所谓的“轰动效应”而迎合低级趣味。主持人不宜穿着过分暴露和样式怪异的服装;避免佩戴带有明显不良含义标识图案的服饰。主持人的发型不宜古怪夸张,不宜将头发染成五颜六色;不要模仿不雅的主持风格,也不要一味追求不符合广大观众特别是未成年人审美情趣的极端个性化的主持方式,更不要为迎合少数观众的猎奇心理、畸形心态而极尽夸张怪诞的言行与表情。
(责任单位:人教司)
20、要注意维护祖国语言文字的纯洁和规范。广播影视要坚持使用标准普通话和规范的汉字,帮助引导未成年人学习掌握和规范使用标准普通话。广播影视节目要提倡语言美,倡导文明用语、规范用语,净化语言文字环境,不能使用粗话脏话;除特殊需要外,节目主持人必须使用普通话,不要以追求时尚为由,在普通话中夹杂外文,不要模仿港台语的表达方式和发音。
(责任单位:总编室)
21、要注意保障未成年人的合法权益,尊重未成年人的人格尊严,不得披露未成年人的个人隐私。要通过各种方式,广泛开展保护未成年人合法权益的宣传,如开办专题栏目,制作专题节目,提高未成年人的维权意识和自我保护能力。要积极制作播出党和政府关心爱护未成年人,有关部门积极从事未成年人维权工作,帮助未成年人成长的广播影视节目。
(责任单位:总编室)
22、未成年人犯罪案件一般不予公开报道。广播影视不能借报道新闻、宣传法制之名展示未成年人犯罪案件,不能为了追求收听率和收视率而公开披露未成年人的犯罪细节、作案方式。特殊情况需要报道的,要严格保护未成年人的姓名和肖像隐私权,要采取必要的技术手段加以处理。
(责任单位:总编室)
23、广播电视播出机构一律不得开设电脑网络游戏类栏目,不得播出电脑网络游戏节目。要在相应的广播影视节目中,宣传电脑网络游戏可能给未成年人健康成长带来的负面影响,积极引导未成年人正确利用电脑网络的有益功能,正确对待电脑网络游戏。各级电台、电视台要建立健全管理制度,加强宣传管理,坚决制止电脑网络游戏节目的播出。
(责任单位:总编室)
三、大力构筑广播影视“防护工程”
24、要加强对引进境外节目的管理。引进境外的电影、电视剧、动画片、专题节目等广播影视节目,必须坚持以我为主、为我所用的方针,必须适合中国国情,不能不顾中国的社会制度和社会现实,忽视中华民族优秀的文化传统、生活习惯和情感表达方式。要自觉抵制外来腐朽思想和观念的侵蚀,杜绝格调低下和内容庸俗。引进的境外广播影视节目必须能够表现世界各民族的优秀文化,体现高质量的艺术水平和制作技术。引进境外广播影视节目,必须由国家广电总局指定的机构进行。
(责任单位:外事司、电影局、电视剧司、总编室)
25、加强对引进境外影视节目的题材规划。要根据广播影视宣传总体规划,结合加强和改进未成年人思想道德建设的新要求,对引进境外广播影视节目(含引进境外电影、电视剧、广播节目、电视专题节目)作出规划,从引进总量、题材内容、类别比例、篇幅长短、产地区域等方面综合平衡,科学调控,确保引进境外广播影视节目导向正确,结构合理,比例适当,效果良好,切实做到引进有益的、限制平庸的、抵制有害的。要严格立项审批办法,规范送审报批程序。凡未经规划立项而自行引进广播影视节目,一律不予审查,不予发放发行许可证,各级播出机构不予播出。各级广播影视播出机构要进一步严肃宣传纪律,强化版权意识,规范供片渠道,严禁播出非法或盗版的境内外影视节目。对继续播放非法或盗版境内外影视节目的单位,依法予以严肃查处。
(责任单位:外事司、电影局)
26、加强对引进境外广播影视节目的审查。在未成年人相对集中收看时段播出的境外广播影视节目,审查标准要更加严格,既要消除表面存在的有害信息,又要防止潜在的负面影响。要仔细甄别,对不适合中国国情和社会制度的,主题和基调存在严重问题的节目,不予引进;对节目中与我们倡导的健康生活方式不相容的情节、画面和语言等,要坚决删除。要杜绝宣扬西方意识形态的广播影视节目,防止引进以介绍国外现代科学技术、学术成果、创作经验、艺术形式为名,宣传西方价值观、生活观和社会制度。要进一步研究制定系统科学的引进境外广播影视节目审查标准。
(责任单位:电影局、电视剧司)
27、加强对引进境外广播影视节目的调控。要加大引进广播影视节目产地和题材的调控力度,避免集中引进同一个国家、地区或题材重复雷同的广播影视节目。对境外宫廷和武打题材的引进电视剧要从严掌握,该类题材的引进电视剧不得超过年引进电视剧总量的25%;对境外涉案剧,原则上不再引进。要分类把握引进的广播影视专题节目、娱乐节目、体育节目、电影、电视剧的总量和播出比例。特别是对未成年人影响较大的境外动画片,要控制引进总量和播出比例。境外动画片的引进,必须由国家广电总局指定的机构进行。凡生产国产动画片的省级电视台、省会城市电视台、计划单列市电视台和国家广电总局指定有引进资格的动画制作机构可以引进境外动画片,引进境外动画片与其生产国产动画片数量比例为1:1;凡未生产国产动画片的机构不得引进境外动画片。国产动画片与引进动画片的播出比例不得低于6:4。随着国产动画片生产数量的增加,将逐步降低境外动画片的引进比例。要进一步扩大国产影视节目的播出比例,特别是黄金时段(19:00至22:00),要播出国产影视节目。
(责任单位:电影局、电视剧司、总编室)
四、努力强化广播影视“督察工程”
28、高度重视未成年人思想道德建设工作。各级广播影视管理部门要把加强和改进未成年人思想道德建设作为一项长期的重要的战略任务,纳入广播影视发展总体规划,列入重要议事日程,加强领导,狠抓落实,制定切实可行的措施。对有利于未成年人思想道德建设的广播影视节目,要给予必要的人力、物力、财力支持。要积极配合当地宣传、教育、文化、体育、新闻出版等部门以及共青团、妇联等组织,制作播出各类广播影视节目,做好宣传报道工作。
(责任单位:总编室、电影局、电视剧司)
29、健全规章制度,强化政府监管。各级广播影视管理部门要设立专门机构负责指导本地区本部门未成年人思想道德建设的宣传工作。要抓紧出台广播影视加强和改进未成年人思想道德建设的一系列政策和措施,进一步建立和健全选题申报制度、播出管理制度、收听收看制度、分级审查制度、责任追究制度和奖励惩罚制度等。各级广播影视管理部门要认真履行职责,加强管理力度、改进管理手段、提高管理成效,坚持依法行政,切实做好导向把握、政策支持、播映监督、社会管理和公共服务等工作。
(责任单位:法规司、总编室、电影局、社管司、人教司、计财司、科技司、外事司、电视剧司)
30、切实加大违规行为的查处力度。要进一步加强对广播影视播出机构和节目内容的监管力度,对各类节目进行检查梳理,坚决查堵各种不利于未成年人思想道德建设的制作、播映、管理等方面的漏洞,该停播的节目坚决停播,该停办的栏目坚决停办。各省级广播电视管理部门应尽快建立监测中心,组建一支有专业水平的监测队伍,装备一套专业的收听收看设备,制定一套包括监看、登记、通报、处罚和整改要求的监测办法,实现对广播电视播出内容的动态监管和实时监录,并将播后监管与播前审查有机地结合起来,进一步加强和完善广播电视监管机制。要进一步建立健全对违规违纪广播电视播出机构的警告制度,明确各级广播影视管理部门的目标责任制。一旦发现严重影响未成年人思想道德建设的节目播出,应按《中共中央宣传部、国家广播电影电视总局关于建立违纪违规广播电视播出机构警告制度的意见》的要求,对相关播出机构发出《警告通知书》,要求其限期整改,并根据所造成的不良影响,对有关节目选题、策划、制作、播出、审查等各环节的负责人和责任人给予相应处分。
(责任单位:监察局、总编室、电影局、社管司、电视剧司、机关纪委)

One thought on “Implementation Plan for Strengthening and Improving Minors’ Ideological and Moral Construction on Radio, Film and Television

    Latest updates | China Copyright and Media said:
    February 9, 2013 at 10:38 am

    […] Implementation Plan for Strengthening and Improving Minors’ Ideological and Moral Construction on … (2007) […]

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